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Essays 391 - 420

'Marketing Myopia and 'Increasing Customer Retention Potential' Reviewed

bankers, but its applicability to all industries is obvious. The cost of attracting a new customer always is higher than the cost...

Overview of the Cellular Phone Service Industry

had known how to do this, cell phones would have been on the market more than 50 years ago (Mehta, 2004). AT&T even developed a pr...

Cartoons About Fashion

of "coochy-coochy-coo" we have "Gucci-Gucci-Goo." The sense of play is also found in the fact that they both rhyme, with each oth...

Kirham Instruments Product Development

that is put into practice the greater the impact it will have (Mintzberg et al, 1998). In the face of rapid change and...

Should Airlines be Regulated Again

commission commented that commissions at the federal level are often scapegoats for politicians who do not want to make the decisi...

Plan for a New Restaurant

is the first year expected to demonstrate real growth after three years of negative growth. It is estimated that there will be a r...

The Cosmetics Industry and the Cultural Obsession with Beauty

body dysmorphic disorder, a psychological condition in which one becomes fixated on the notion that there is some grave flaw in on...

Strategic Challenges to the Music Industry

extension of this established practice. The music industry claimed that the development was not a surprise, and that the potential...

Asian Agri Market and Strategy

market trends, where there is high level of sales, the company has some concerns regarding the potential future of the commodity. ...

Implications of Shell's Supply Chain Shift

supply Shells competitors as well, with items specific to the oil industry. Other suppliers are those offering more general items...

Long term Influences on the Airline Industry and the Position of Easyjet and Germanwings

the airline industry in the future, otherwise long term planning will have the potential to ignore factors that could impact heavi...

An Analysis of the Container Shipping Market

A problem with the container shipping industry is that despite an increased demand overt the last few years the capacity in the in...

Challenges of the Retail Market in Chile

and the way in which retail businesses in Chile may be seen as different from many other markets. Latin America in general ...

Comparison of Management and Operations in Liner and Tramp Shipping

seen in terms of the size as well as the differences in the fleet that are operated, but the fleet differences more linked to the ...

Wages for Women in Different Industries; an Hypothesis Test

lower level such as 90%. We will assume a 95% significance level. C State the critical, that is the cut off values, these may be ...

Problems in the Meat-Packing Industry

problems in the industry. Yet, while it is arguable as to the degree of safety problems inherent in the industry, it is safe to sa...

Environmental Risk Management In the Construction Industry and the Role of the Project Manager

in 2005. Prior to this only 10% of electrical waste was recycled, this legislation makes manufacturers responsible of goods throug...

Research Proposal Cement Company

The Dangote Group is involved in several industries, one of which is cement. Three plants are being expanded to more across Africa...

The Future of Music and Entertainment Industries

This 5 page paper gives an explanation of the future of the entertainment and music industry. This paper includes the writers pers...

The View from the Bottom

that level, however, as job losses continue. Ten percent is a more reasonable estimate at present. The Consumer Price Inde...

Big Business Versus Monopoly

brands. This is called a combination company that is organized in a horizontal fashion because competing companies are governed by...

Literature Review on Changing Leadership at the Minnesota Rural Electric Cooperative Industry

In twenty pages this paper discusses the leadership change and deregulation industry efforts in a literature overview of change wi...

The Potential of ABC Systems in the Service Sector

This 5 page paper looks at the way that the concept of activity-based costing may be applied to the service industries. The genera...

Creating Value With Supply Chain Integration

In 2002 the National Institute of Standards and Technology estimated that in the US alone more than $1 billion a year could be sa...

Is There Hope for Kodak

Eastman Kodak was established in the 1880s and became a dominant force in the photographic industry, always claiming the most mark...

Assessment of JetBlue

The writer looks at the airline industry in 2007/8, and assessed the main drivers and success factors. JetBlue is assessed using ...

Do We Own Our Bodies

This paper considers separate and distinct issues. The first section discusses what the Food and Drug Administration does and what...

Developing an Integrated Management System for Construction and Engineering Industries - A Research Proposal

Integrity management is found in a number of industries as a way of protecting and optimizing the use and value of assets. The pap...

Internet and Competitive Advantage

same product at a range of supplier. When this level of competition is seen and the consumer is becoming more aware, then there is...

Hotel Industry and the Value of Efficient Customer Service

a guest that is tired, wants to book in, the reception em,ployees are talking to each other and slow to respond and then when the ...