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Ben and Jerry's Ice Cream Marketing

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

Analysis of FDA Fat Content Regulations and Ben and Jerry's Homemade Premium Ice Cream

In fourteen pages this paper discusses the performance of Ben and Jerry's following the passage of FDA fat content regulations and...

Comparative Analysis of Haagen Daz and Ben and Jerry's Ice Creams

In three pages this paper compares these 2 competing ice cream makers in terms of their marketing techniques and strategies. Ther...

Ben and Jerry's Positioning within the Ice Cream Industry

In eight pages this paper presents an overview of the ice cream industry and then focuses on Ben and Jerry's position through exte...

Analyzing the History of Ben and Jerry's Ice Cream

Both locally and globally they support and work with the Business for Social Responsibility organization which helped establish ov...

Analysis of Ben and Jerry's Ice Cream Company

had distributed their ice cream by hand locally, in 1986, the Company signed an agreement with Dreyers Grand Ice Cream in order to...

Ben and Jerry’s Entrance into the Japanese Ice Cream Market

In 11 pages this paper examines the way that Ben and Jerry’s Homemade Ice Cream approached entrance into the Japanese market, one ...

Cultural Symbolism and Ben and Jerry's Ice Cream

In six pages this research paper examines Ben and Jerry's in a consideration of its corporate structure and successful human resou...

Human Resources and the Ben and Jerry's Ice Cream Company

In ten pages a SWOT analysis is applied to Ben and Jerry's in terms of its current human resource strategies. Eleven sources are ...

Information Systems and Ben and Jerry's Ice Cream Inc.

In a paper that consists of five pages an overview of Ben and Jerry's is presented with information systems examined by way of a S...

Ice-Fili and Russia's Ice Cream Market

much more highly aerated (Rukstad, Mattu and Petinova, 2003). Further, it was and is made with all natural ingredients and contai...

Case Study of Ben and Jerry's Analyzed

activism. Some see this as hypocritical as the firm has taken advantage of the marketplace. Yet, when all is said and done, its co...

Business Ethics Proposal

want to see a larger bottom line, its impossible to do it the "normal" way, so the best way to do it is to slash costs (generally ...

Profitability of Environmental Ethics

us, as Americans to sit by and watch an industry threaten our world. Corporations have begun o take a much more cautious an...

Ice Cream Industry Style of Management and Competitiveness

In six pages Ben and Jerry's and Haagen Daz are discussed in an overview of the ice cream industry and a comparative analysis of t...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

Business Driven Information Systems

data that is collected from customer information for different eras the company, including sales, financing and purchasing, are ab...

Lush Ice Cream and Sorbets Marketing Plan

In twelve pages this paper examines a marketing plan for the Lush Ice Cream and Sorbets startup ice cream business. There are 10 ...

Examination of Ben and Jerry's Homemade Inc.

In a paper consisting of five pages the company's structure, concerns, and involvements are considered through SWOT analysis and t...

Computer System Project

This 10 page paper looks at the way a project to install a computer system in a shop may be planned. The paper focuses ion the pla...

Article on Allocation of Costs

by the project, use of department that are using those resources. In the case of all costs being allocated to a single project or ...

An Example of How a Decision under Uncertainty May Be Assessed in the Business Environment

has been built, and more potential customers are travelling away from the store (Kotler and Keller, 2008). One of the first appro...

BEN & JERRY’S GREEK YOGURT

Monkey and Karamel Sutra (Colbert, 2012). Furthermore, in response to concerns from Washington DC-based public health non-profit C...

HUMAN RESOURCE ANALYSIS: BEN & JERRY'S

300 days of the date of discrimination awareness (Wage Project, 2008). But Ben & Jerrys would also all under the U.S. Equal Emp...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

Ben & Jerry's Case Analysis

paid incoming salary of $6.50 an hour, keeping his pay at $81,000 for his entire tenure, though the company had grown at an averag...

Ben and Jerry's Website and Company Culture Communication

than benefits. And while the pay scale is close, that does not mean that a hierarchal structure is not in place. Certainly, part o...

Ben & Jerry's From a Microeconomics Perspective

every day!" ("Ben & Jerrys"). It also is a good corporate citizen: "Long considered one of the countrys most socially conscious co...

Ben and Jerry's HR, External Threats and Opportunities

In five pages the external threats and opportunities Ben and Jerry's must contend with regarding compensation and staffing are dis...

Performance Management and Organizational Strategies

In six pages this paper discusses managing performance and compensation strategies as they related to Microsoft, Ben and Jerry's, ...