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Essays 1 - 30

Vocal Training

a person is singing, a wide compass of two and a half octaves (or more) are employed, whereas even when a person is speaking to a ...

Formation and Changing of Opinions

the surgeon general is mostly respected, when it comes to running shoes, his or her knowledge probably wouldnt be very persuasive....

An Examination of 'The Yellow Wallpaper' by Charlotte Perkins Gilman

In five pages, the author's employment of voice, imagery, and gender themes are considered....

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

IDS AND HEALTHCARE DELIVERY COSTS

Focuses on whether integrated delivery systems can help control healthcare costs....

Teaching Learning Process and Technology Integration

that the student of this paper may be facing. Generally speaking, obstacles to integration when it comes to technological integrat...

Feminine Voice in Walker’s The Color Purple

In a novel in which the narrator is recounting the entirety of the action after the fact, the narrator already knows everything th...

MARKETING MIX AND SOAP

might link packaging to promotion, in many cases, its a product element. Laundry detergent, for example, is packaged in many diffe...

Wine Businesses and Customer Relationship Marketing

is that they are most willing to purchase. Buttle (2004) states that relationship marketing is CRM without the technology c...

Marketing and Consumer Attitudes

In a report of seven pages integrated marketing as it relates to the attitudes of consumers in the twenty first century is conside...

Overview of Telephone Technology

In four pages this paper discusses telephone technology in terms of human voice physics, digital and analog processing differences...

African American Social Contributions of bell hooks, Alice Walkler, and Betty Friedan

each womans strength is varied among these tales, they share a common thread of power felt from down within ones very being. It i...

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

A Proposal to Examine How The Effectiveness of Advertising May be Improved

with the quote "Half the money I spend on advertising is wasted; the trouble is I dont know which half". This indicated the proble...

Analyzing Dream Worlds Mass Consumption in Late Nineteenth-Century France by Rosalind H. Williams

In thirteen pages this paper features a chapter by chapter book analysis on William's examination of how the evolution of consumer...

Buying Green - Studies in Consumer Behavior

had the desired result, but there appears to be a saturation point (Obermiller, et al., 1995). After consumer awareness has been r...

Understanding the Consumer Decision-Making Process

This 5 page paper summarizes the elements of the consumer decision-making process and considers how marketers can use the consumer...

Advertising Analysis With Toulmin's Model

and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...

Brand Marketing

same thing as a relationship so to speak. There are others who argue that people do not have such relationships as Fournier sugges...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

Deregulating Public Utilities in Pennsylvania

This 3 page paper evaluates the pros and cons of deregulating Pennsylvania's electric companies, and argues that deregulation woul...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Oliver Sacks' 'Seeing Voices'

This is a 3 page paper that considers the text that examines the Deaf. There are 2 sources in the bibliography....

An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

A Community Health Plan for Obesity

goals and interventions which are compatible with those identified in "Healthy People 2010". Eight assessment parameters will be ...

L.L. Bean and Call Center Issues

L.L. Bean has been known for nearly a century for its high-quality and long-lasting outdoor wear that falls more easily into the c...

Packing Switching Movement to ISDN or Frame Relay ISDN

on the way for folks who live in high-density population regions in terms of actually be able to access ISDN services. The proble...