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Essays 151 - 180

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Hong Kong Presence of Dell Computers

In twenty pages this paper considers how Dell Computers can develop a strong market presence in Hong Kong, where the economy is ai...

Gateway Inc. and the Application of Sales Management Principles

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

Positioning

fewer resources the company has the greater the attractiveness of a niche market due to the way that the market operates and the a...

UK Ice Cream Market Case Study

this time Unilever and Birds Eye Walls had effectively created almost monopoly condition in the CTN market (Brennan et al, 2003). ...

Soul Food Restaurant Start Up Business Plan

the ideal way to attain their desires. K & S Associates is in the start-up phase of business and we believe, based on market rese...

Advanced Report on Financial Markets in Australia

In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...

International Oil Market's Present and Future

In six pages this paper examines the oil industry's international market of the present and future. Five sources are cited in the...

The Smart Car in the US

market, it many ways it was ahead of its time, however the last few years have been much better, by August 2008 the sales levels w...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

Wal-Mart’s Failure in Germany

existing competition. It was with this initial move that the problems may be traced as beginning. There were already indicators o...

Reebok International's General Environmental Analysis

In fifteen pages this paper discusses such factors as economics, politics, society, and environment as they will influence the fut...

Ford Motors/Its International Presence

its over-all business plan for the future, which is entitled "Our Way Forward" (Schoonmaker, 2006). This plan includes a provisio...

Z-Wing Marketing Strategy

operators, or the market is dominated by only a few operators, even if they are operating under subsidiary companies giving a domi...

Strategic Alliances in an International Environment

There are two main types of strategic alliances, the first is that which take place between companies at the same stage in the val...

The International Business Environment

and issues such as the GDP, market size as well as disposable income potential aggregate demand in the economy are likely to be co...

Kotter and Schlesinger’s Framework for Change in the International Environment

Kotter and Schlesinger’s change framework has been widely used in Western cultures, the writer looks at the framework and assesses...

Competing in the International Environment

choose this strategy, if there is limited international demand then cost of setting up new facilitative may not be viable, may hav...

Business Ethics

This report focuses on one aspect of business ethics that involves decision making. Several issues are discussed such as why ethic...

The US Dollar, Depreciation, and Sony

The writer looks at the way in which exchange rate volatility takes place, it is influences and the way it can impact on internat...

Summary of Four HRM Articles

take on roles they may not otherwise choose. It may also be argued that it is a motivator in terms of the way that the employer is...

Relevant Theories to Support International Expansion

theory. The foundations of what was to become the theory of comparative advantage start with the Scottish economist Adam S...

Factors in International Finance and Trade Development

to wonder if the currency regime would be a tripolar one (Tavlas, 1998). Despite these glitches however, one currency has tended t...

'New' Terrorism Agenda of American Foreign Policy

is comprised of nation-states reacting to the "pressures of an anarchical world system" in which essential properties do not vary ...

JP Chase Morgan

New York Chemical Manufacturing Company was founded, a year later the charter of the company was amended so that the company could...

'The Bridge' Detroit River International Crossing

crossing at Detroit-Windsor critical to the security and economic prosperity of both Canada and the United States" (Canadian/Ameri...

Japan’s Position on International Issues

naval mission in the Indian Ocean providing fuel to coalition forces in Afghanistan" (Japans opposition to stall war on terror bil...

The Contemporary Investment Environment and the Applicability of International Portfolio Diversification Principles

such a degree that it should not, as a single factor, impact on the overall value of the investment. Systematic risk is...

International Environment and Acquiring a Second Language

In five page this paper examines ESL issues and the impact of globalization with theorists such as Jim Cummins and a critique of a...

Nike

product, but do not manufacture anything. Nike rely on third parties to undertake their manufacturing. 2. The Company within the ...