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Essays 391 - 420

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

An Introduction to Studying International Relations

International Relations is studied looks at the way in which the different relationships between the international parties, whethe...

State Owned Enterprises (SOE's) and their Role in International Business

will be regulating themselves. It may also be argued that the existing systems for analysing and assessing the competitive environ...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Realism and Liberalism in International Relations

International Relations is a topic which comes under the broader heading of political science, but is the subject really a science...

The Realist and Liberalist Concepts in International Relations

which may be argued as more closely aligned with realism. Others see it in terms of cross board transactions, which include differ...

A Global Perspective on Environmental Problems

residents of one country ay be harmed by pollution generated by another (Akimoto, 2003, p1716). These initial early measurements o...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

International Relations and the Influences of Environmental Issues

p49). When looking at the way in which environmental or green issues arise in international relations theory it may be argued th...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

Could the Leaders of Boko Haram be Charged with Crimes Agsinst Humanity?

Boko Haram are an Islamic jihadist organization based in Nigeria who became known for the kidnapping of more than 200 Christian s...

African International Relations

International relations in Africa have been heavily influenced by their colonial history, a history that still impacts on internat...

African International Relations

International relations in Africa have been heavily influenced by their colonial history, a history that still impacts on internat...

APN Posts, Definition and Roles

This essay pertains to how the International Council of Nurses defines advanced nursing practice and it also discusses the confusi...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

Responses of the International Community to Climate Change Issues

to issue on climate change, but looks at the entire concept of sustainability, of which climate change is one issue and the develo...

Market Research Proposal for X-Soft

the children using instant, therefore the potential target markets, therefore the primary purchasers of parents who which control ...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

The Compatibility of HRM and MNC

initial interviews took place, the weeding-out process, so to speak. It was also here where the new hire would stop his or her fir...

Perspectives on international terrorism

freedom of association, or freedom of speech because of the theoretical possibility that they might commit a crime. It is in...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

Marketing Marlboro

a guerrilla marketing approach which including giving away samples helped to increase brand awareness, taking the brand form a po...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Automotive Industry And Global Financial Crisis

less cost than other countries (Tabarrok, 2008). This means that every country can have a comparative advantage if they specialize...

IMO's ISPS Code and International Maritime Security Issues

after 9/11, William A. ONeil, the Secretary-General of the IMO, proposed a "Review of Measures and Procedures to Prevent Acts of T...

Potential Marketing for a Flying Car

the last column of the table. There is the potential for cross over oin some fo these target markets. 1. Business travellers, hig...