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Essays 211 - 240

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

Comparison of Internet and Traditional Shopping

become commonplace. This has increased convenience for the consumer, but has also resulted in many smaller grocery and specialist ...

Net Gain by Hagel and Armstrong

Concurrently, these same companies are interested in building long-term relationships with their customers, and it has become appa...

Legal Issues Pertaining to Global eBusiness

(2) the main features of the goods or services, (3) the price of the goods or services (including all taxes), (4) added delivery c...

Revolutionary Development of the Internet

years later, software for personal computers became available. This software heralded the entrance of Bill Gates to the technologi...

History of the Internet

In eighteen pages this paper presents an extensive history of the Internet with business, ecommerce, and user information provided...

Hypothetical Forecast for 2025 Business

In five pages a 2025 business projection is offered and includes technological considerations, ecommerce emphasis, global economie...

eCommerce Proposal

In twelve pages this paper discusses a proposal for a beef retail business to begin utilizing electronic commerce in a considerati...

Internet and HRM

In five pages this paper examines the impact of globalization upon human resource management and how competitive advantage can be ...

Electronic Data Transfer Evolution Through the Internet

In ten pages this paper examines how EDI has evolved as a result of the Internet and considers the future of business computer net...

Internet and IT

In eighteen pages this paper discusses business information systems and the increase in Internet technology uses. Twelve sources ...

Internet LAN Connection

In an essay consisting of five pages a Martin Heller article is used in a discussion of how a company was able to find a solution ...

Changing Lives Through Internet Technology

In six pages this paper examines the changes brought about by Internet technology in terms of society, business, and ethics. Eigh...

Office Equipment and Computer Misuses and Abuses by Employees

In six pages this research paper examines email and Internet misuses and abuses by employees in the workplace, discussing issues o...

L.L. Bean and Call Center Issues

L.L. Bean has been known for nearly a century for its high-quality and long-lasting outdoor wear that falls more easily into the c...

Internet, Small Business, and Export Information

Commerce Department says that "Small businesses are the fastest growing part of our economy and are the engine of our future job g...

Global Internet Business Opportunities and Challenges

has as its multimedia domain , the World Wide Web. The Web is the tool that makes possible the leaping across the world in split s...

Computer Hacking and Information Warfare

In twenty pages this paper discusses PC users and small business in a consideration of Internet security breaches through computer...

Choices in Computer Software

In six pages Oracle's Oracle 8 and Access 97 by Microsoft are the focus of this paper that considers computer software choices wit...

Brainstorm Café; Executive Summary

sold. The caf? will have its own in house bakery providing the food so that there is the assurance a constant provision of fresh, ...

Ecommerce and Pricing Strategies

2. Pricing Strategy The way in which a company sets prices will need to take into account many different conditions. Where this i...

Online Auctions Business and Critical Factors for Success

on action site this may also stimulate the buyers to look at take an interest as they have more choice, and place the auction site...