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Essays 481 - 510

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

The Phases of International Marketing and Other Relevant Issues

The third stage is where regular marketing takes place. This may follow the infrequent marketing where the company realizes that t...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Will Margin Trading in Russia Increasing Volatility and Instability of the Russian Stock Markets?

full consensus regarding the evidence. Others argue that margin trading can increase stability and reduce volatility. In order to ...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

The Nokia XpressMusic; Competing with iPhone

Coates (1985) looked at the idea of an environmental scan more detail, and identified four goals; the first is the detection of m...

Organizational Communication - Case Study

to familiarity. This is not necessarily true all the time and it is not necessarily true when the message is sent in written form....

Do Projects Fail because of People and Communication?

of a single or single set of objectives, rather than an ongoing repeated process. For example, planning the building of a structur...

Universal Health Plan -Stakeholder Communication

television commercials to scare the public (Greene, 2008). The couple, Harry and Louise, was sitting at their kitchen table mockin...

Healthcare Communication

Asynchronous communication is that which does not require the simultaneous direct attention of all involved. It can take the form...

Roots and Routes

which focus on Judeo-Christian traditions and apply specific dogma to personal beliefs. Recognition of differences and openness...

Communication And Team Dynamics

each may be motivated by a desire to be accepted; storming, when group members begin to address important issues and disagreements...

Knowledge Management and Communication in a Distribution Company

use knowledge to create more permanent customer relationships with the customers. The simple ability for an account manager to ask...

Communication in Healthcare

for any one patient can be almost overwhelming. Fortunately, numerous improvements are being made in health care that will better...

Communication in the Film “Crash”

film for years, and since it was never in, they finally lost it when he got the only copy (Haggis). His tongue-in-cheek explanati...

Ineffective Communication Leads to Confusion

This essay presents a case study of provides food services to amusement parks. At the time of the case, the contract had not been ...

Interpersonal Relations

At the core of a successful relationship is effective communication, which is a very complex process. This essay discusses some of...

Getting Your Message Across

Successful communication interactions are necessary in life and at work. This paper discusses the differences between oral and wri...

Gender and Audience Diversity

This essay draws on research to discuss how effective communication is affected by gender. The major differences between the commu...

International Communication in Business

In a paper of five pages, the writer looks at business communication in the international community. A review is included of ways ...

Communication and Technology

In a paper of six pages, the writer looks at communication and technology. The diminishing of interpersonal communication as a res...