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Essays 61 - 90

K&O

founded by Othman Kamal and Khaled Sadary who inherited a family tailoring business that had been established in 1933. Starting ...

Integrated Communication Strategies and Dog Food Marketing

these are all effects and to what extent they are effects of the advertisements (Kotler, 1999). This is true regardless of ...

Approaches to Communication for Firms with Bad News

is chosen. Each may be considered individually. Over the years a number of companies have had to pursue a strategy allowing...

Tourism Communication Strategies

order to create appeal. Tourism may be a growing industry, but it is one that is made up almost entirely of discretionary...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Internal and External Communication in Education

ensure confidentiality in communicating with parents about their child and other students in the educational setting. Face-to-face...

Marketing Communication Plan for Launching a Hair Gel

The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...

Strategies for a Successful Life

to perceive, control and evaluate emotions" (Cherry). The ability to manage your own emotions is crucial in life. For example, str...

Cognitive Development

to different structural elements. Rote learning and experiential learning are two forms that are often used in the educational se...

Reflection on Lessons Learned

can be used to help analyse a company. The company works in a complex environment, there are internet factors and external factors...

The Learning Theories of AIU Online

many, but perhaps the most valuable of all is how the student takes responsibility for his or her higher education through self-mo...

Strategic Plan for Pedagogical Improvement

The powerful phrase teachers make the difference captures the key role that professional educators play in shaping the lives and f...

HSBC in China

exercised is reflected in the commercial environment. In 2001 China joined the World Trade Organisation, as part of that agreement...

Strategy Recommendations for Perpetual Mercy Hospital

ambulatory facility design to offer a range of services to individuals within the area. The research indicates that it will appeal...

Strategies and Performance of Caterpillar Inc.

of loans to help dealers sell their equipment as well as insurance and other related services. This support initial sales and ongo...

Developing a Marketing a Plan for a Fruit Juice Bar

growth, marketing is the key to business development. For small businesses1 the challenge may be greater due to limited resources ...

Assessment and Strategic Recommendations for Zara

review the firm and its position in order to identify strategies which may be adopted and propose a new strategy which will be ali...

The Competitive Position of Potential Strategy for Synergy International

companies have been undertaken through a strategy of acquisition. However, the industry remains relatively competitive, with the t...

Potential Strategy for Samsung

In a competitive environment a firm has to be able to adapt and adjust, understanding the environment within which it is operating...

Strategic Evaluation and Recommendations for McDonalds

internationally, into Canada and Porto Rico and it was not until 1973 that the core Quarter Pounder burger was introduced. A year ...

Expansion Plan for Tim Horton

target markets located in the urban areas. It is also noted that English is widely spoken, which will help to reduce any barriers ...

Should Havell Acquire Sylvania?

firm, but also its competitors. Not all models can be used due to space constraints. 2.1 STEP Fahey and Narayanan (1986) put for...

Ford; Assessment Of Current Position And Strategy And Proposal Of An Alternative Strategy

with other competitors in the market. This reason the paper advocates an alternative strategy, which includes many of the existing...

An Analysis of Weed and Pest Biocontrol Strategies

Biocontrol strategies vary considerably in their effect. They also vary in their overall impact on the environment. This ten pa...

TiVo Case Study

features. The company has found that the take up rate was good and once the subscriber made a commitment they would be a long term...

Negotiation and Communication

a debate or argument, a useful negotiation involves the careful interplay of communication strategies, so as to facilitate the bes...

Change Process

questioning is strongly discouraged (Brennan n.d.). Employee behavior is monitored and controlled, often through the use of punis...

The Importance of Clear Recruitment and Performance Management Strategies

at the different theories which impact on aspects such as recruitment and performance management it is hoped the senior management...

Marketing Plan for ICM

and relationship building are at the heart of this mission. Consistency of messages is a key element in achieving the companys mis...

Integrated Marketing Communication and Creating Brand Awareness

run IMC campaigns, here there is more than just a common theme and message, it is the same type of massage with the same values th...