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Essays 361 - 390

Gateway's Distribution and Marketing

That approach could have worked well enough had the end users been agreeable, but they were not. Dell and HP sold many PCs in adv...

Strategy Plan for a Regional Water Bottling Company

a strong connection, the example the thistle and Scotland for a Scottish regional company, or a moose head for a Canadian company....

The Water Market

that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...

Marketing Strategies - Their Importance and Potential Obstacles

of management. This is because that level of management is responsible for defining the mission, values, and culture of a given or...

Global Expansion and Leadership

with their job, and the other half has expressed some interest in moving into a managerial position. This is an excellent position...

General Motors Expansion Forecast

in which General Motors engages, largely due to favorable market conditions and taxation structures that support such ventures in ...

Wonderbra - Developing an Integrated Marketing Strategy

itself by eschewing the discrete advertising direction of other womens undergarment manufacturers of the type, embracing the more ...

Analysis of Motorcycle Company

maintains a Made in America" practice (TDi Media, 2010). Its brand separates them from other motorcycle companies. It is an experi...

Strategic Plan for Johnson and Johnson

A strategic plan has been developed for Johnson and Johnson based on an assumed desire to increase revue and support better reven...

The Strategy of FedEx

The writer identifies, discusses and assessed the strategies' that are used by FedEx to compete in the global logistics market. T...

Consumer Confidence and the Business Cycle

cycle of the moon. Today, however, some analysts are saying there is no reason the current scenario cannot continue, while others...

Competitive Consumer Markets and One to One Internet Utilization Marketing Strategies

In sixty pages this paper discusses how the Internet is being incorporated into consumer markets that are especially competitive. ...

Global Expansion of Outback Steakhouse

In five pages this paper discusses the various factors that pertain to global expansion of Outback Steakhouse in a consideration o...

Feasibility Study of Corning Glass Works and Possible Indonesia Expansion

In six pages this feasibility case study considers possible expansion of Corning Glass Works to Indonesia and evaluates various fa...

How China Affects Citibank

This research report looks at expansion to Asia. A brief investigation is ignited to provide information about expansion, but spe...

Marketing Strategies and PDA Marketing by SONIC

course, that was in the days before PDAs became popular. Still, Sonic could certainly take a leaf from Palms book and work toward ...

A Company Overview of Air Canada

be a time period where things would need to be ironed out, and time would be needed for employees to better comprehend their roles...

World Events, Bias, and Religious Prejudice

In seven pages this paper discusses such global events as sect to established religion transition, Medieval Christianity and Europ...

Overview of Health Club Management

Club Ones Assistant Operations Manager Lisa Velasquez notes, "People arent looking just to lose weight ... People are looking to g...

Case Study on UK Retailer European Expansion

In eight pages this paper examines a retailer in the United Kingdom's desire for continental expansion and discusses such relevant...

Global Expansion Planning

In ten pages the difficulties encountered by corporate global expansion are discussed with a basic plan for such an expansion pres...

An Original UK Business Startup Plan

to other businesses, such as the gaining of customers and setting up of suppliers, finding and maintaining premises and the recrui...

Strategies and Performance of Caterpillar Inc.

of loans to help dealers sell their equipment as well as insurance and other related services. This support initial sales and ongo...

Financial Topics

In twelve pages finance topics including organizational cash flow, the DuPont assessment model, fund managers and mutual fund port...

Microsoft and Their Diversification Strategy

Devices divisions are examples of this diversification. The level of competitive rivalry will depend on the level of intens...

Literature Review

in that industry prior to the innovation (Enrico and Alessandro, 2007). The authors use Hewlett-Packard and the digital camera ind...

Callaway Golf; Strategic Case Study

all sources of cost advantage... [and] ... sell a standards no frills product" (Porter, 1985; 13). The alternate strategy is that ...

Microsoft Zune

may want to preserve, but there seems to be little complaint about that among current customers. The Zune made a reasonable...

Strategy, Leadership and Vision

own sake; vision provides a reason for undertaking time-consuming and often difficult change initiatives. Change Resistance...

British Airways

survey of International airline passengers 33% of customers had stated that the company they most wanted to avoid was British Airw...