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Essays 61 - 90

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Two Views of War: Jomini and Clausewitz

and strategic; if the army occupies temporary positions along this line, they will be "strategic positions."4 When the army meets...

Computer System Security Types

all security problems, encryption and the use of a firewall, as well as other solutions are often utilized. However, when discerni...

Fast Food and the World Economy

Introduced by The Economist magazine during the late 1980s, the Big Mac index tries to examine if currencies are at the correct le...

Christianity Comparison and the Mic Mac Creation Myth

In twelve pages this paper contrasts and compares Christianity's belief with the account of the Mic Mac creation myth. Six source...

South Korea's Economy and Currency

currency was the strongest in Europe and explained how the Swiss can manager their affairs without their neighbors help (Fildes 29...

Digestive Process Insights

enzymes maltase, sucrase, and lactase; the liver and gall bladder team contribute bile, hydrochloric acid and the enzyme pepsin ar...

AN OVERVIEW OF MAC COSMETICS

acquisition by 1990 (History behind MAC Cosmetics, 2006). Also in 1994, the MAC AIDS funds was introduced and to-date, has raised ...

The Real Reason for the Mac versus PC Rivalry

as Coke and Pepsi. The taste tests that used to be conducted years ago have a lot of similarities to the Mac versus PC phenomenon ...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Colombia and the Marketing of Acme Computers

useful life of existing systems. Where networks are being developed, PC manufacturers can expect results to be state of the art. ...

Dell - A Case Study

U.K. and Canada, and the company is aggressively pushing into Asia and Europe (Gibbs 35). The role of formal knowledge in develop...

Computer Security Business Marketing Plan

ways to market your own business. In starting a new business probably the single most important thing that one can do is to creat...

Global Market Entry

market is no longer a discretionary decision, any medium to large-size company who wants to retain market share and profit must en...

Telecommunication Battery Industry

good time, the likely culprit could be the battery. A dead battery in a computer means more than the fact that the computer wont b...

Channels of Direct and Indirect PC Marketing

In a report consisting of fifteen pages this paper evaluates the pros and cons of the direct and indirect channels of marketing em...

Dell Computer Corp. Marketing Plan

The writers mission statement within this perspective is that by using this situational analysis in an effective manner they will ...

Development and Marketing of Exterminator Software

A developmental and marketing plan for the software product Exterminator which protects computers against Y2K problems are discuss...

Germany and the Marketing of Computer Hardware

third largest, and accounts for somewhat more than one-fourth of the European Unions GDP. According to BusinessEurope (1998), amon...

Post Industrialization Graphic Design

had it been possible to combine content and layout abilities in the same medium, and at the same time. The personal computer not ...

Mac v. IBM

one was more portable and business people bought them up so they could carry their computer with them when they traveled. Compaq a...

Russia and the Marketing of Computer Hardware

In sixteen pages this paper examines the influences of technology, economics, politics, the law, and sociocultural factors in a co...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

SWOT Analysis of Gateway

In five pages Gateway Computers is subjected to a SWOT analysis of the company's strategy, positioning, finances, and conditions o...

Global Marketing of Computers

In five pages a United States' computer retailer is considering expanding operations to Morocco and this paper presents a marketin...

Corporate Overview of Gateway and Dell Computers

In twenty pages this report provides an overview of each computer giant along with an analysis of market positioning, ratios, and ...

A Feasibility Study of Marketing Economics in Spain

This paper examines marketing concepts pertinent to a multinational computer company entering into business in Spain. This ten pa...

Increasing Laptop Sales Overview and Marketing Plan

In five pages this paper examines how laptop computer scales can be increased through marketing techniques and plans with a sample...

Computer Gambling and Marketing Campaign Management

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...