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Essays 511 - 540

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

How Has Services Marketing Shaped The Concept Of Marketing For Organizations

low level of accompanying services, these may be goods where there is a reliance of sales, such as car sales, the goods are the co...

Business and Free Trade

a while, products all look alike and quality declines. Consumers will buy them or they will not; in any case producers are able t...

Accounting Standards; Will Enron Happen Again?

the GEC directors took control of the company, and therefore the accounts this ?10 million profit turned into a $4.5 million loss ...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Deciphering Gertrude Stein

reputation as a modern writer, and her influence was extensive. Stein was profoundly dependent on her brother Leo after their par...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

Legal, Ethical and Regulatory Considerations for B2B and B2C Sites

Network security. By 2002, there had been few lawsuits in this area, but even then it was recognized as one "where the potential ...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Accreditation & Regulatory Education Agencies

scope of service" (Eaton, 2001, p. 38). As this suggests, a college or university specializing in a specific field of study would ...

Six Sigma Project

owner can have confidence that HHH is providing superlative patient care and meeting all regulatory requirements. Table o...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

Communication Audit; Coca-Cola

within the culture of control. The communication regarding strategy may be seen as supplemented with data collected from communi...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

UK Government Policies and Market Failure

If we look at the role of government and government failure we can look to the UK and the way public policy...

Questions on Macroeconomics Discussed

fired), but most is completely voluntary and generally is temporary as those affected by it actively seek other employment. Effec...

Economic Role Played by the Government

In ten pages this paper considers the economic role of government in an overview that includes definitions, and the complexities r...

The History Commercial Banking in the United States

A paper addressing commercial banking's history in the United States. The author addresses the Glass-Steagall Act, future trends,...

3 Websites Reviewed and Evaluated

are displayed on a left bar; asides are relegated to a bar on the right. It provides a link to Amazon.com, and tells users precis...

Renaissance Company Business Analysis

In twelve pages Renaissance Company is examined in terms of profit margins, investment returns, market shares, and future trends w...

Need for Energy Alternatives

In ten pages the necessity for making the transition to an energy source that is sustainable is considered in this overview....

EU's 'Regulatory State'

In twelve pages the European Union is analyzed from a regulatory perspective. Nine sources are cited in the bibliography....

Recession of 1990 and 1991 and Its Impact Upon Monetary Policy

In five pages this paper considers the recession and the impact it had both on the market economy and on monetary policy with the ...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...