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Essays 61 - 90

Marketing a Hospital

the west Los Angeles market, this requires an increase of 9% as the hospital currently has a 6% market share. This should be achie...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

The Marketing of Nokia and Sony Ericsson in the United Arab Emirates

leading suppliers of telecommunications equipment, best known for mobile or cellular handsets they also supply a range of supporti...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Marketing Communication Plan for Launching a Hair Gel

The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...

Book Sales Negotiations

take some copies prior to selling the book should also be declared at the beginning to avoid any later confusion. The main point...

Case Study on Shell Oil Company's Sustainable Development

others) through an annual document known as the Shell Report. By 2001, the data in the Shell Report had three levels of...

Human Resources Case Study

for his actions if he was simply acting in self-defense; and 2. Does the companys policy of zero tolerance for fighting mean that...

What is a Business Under Australian Tax Law - The cases of Ferguson and Stone

had to deal with in this case was firstly whether the naval officer was undertaking a business, and secondly if this was a busines...

THE RISE OF NOKIA -- HISTORY

of more than $40 billion, earnings of more than $5 billion and a 34% share of the global market for wireless phones....

6 Cases and Technology

that companies that imitate the original and enter the market later (de Haviland had a passenger jet before Boeing, but who today ...

Human Resources - Two Case Studies

Jodys performance records suggest that she has been adequately trained, though her testing outcomes suggest lower performance, and...

Student Submitted Case Study on Planning Materiality

we take the 175,906 as a percentage of the total assets which are 29,611,000 we get the percentage of 0.6%. This appears to be a ...

Strategy and SWOT Analysis of Harley Davidson

reduced. However, there are also a number of weaknesses. Weaknesses; The company has a good reputation, but it is also operating ...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Student Case Study on 3 Dimensional Printing

Ely Sachs, Mike Cima and John Preston of MIT, Yehoram has a presentation that shows the MIT people how the there dimensional print...

Case Study of Hyatt Petroleum

In six pages this student submitted case study on Hyatt Petroleum examines company problems and potential solutions are proposed....

Case Study on Medical Ethics

disseminated across electronic media can make it comparatively easy for unauthorised personnel to access such data. Health care wo...

Student Submitted Case Study on ILI

consumers to obtain their good quickly. These elements were those that offered an advantage over other internet auction sites, t...

Student Case Study on Business and Personal Risks

The current competencies are research and development only. Selling this on has been limited with single purchasers. This means th...

S&F AND LEADERSHIP CHANGE

been established. The COO has found this in the early days, and realizes that there are some huge problems underway because of it...

AN ANALYSIS OF COMPANIA DE TELEFONICA DE CHILE

plan to add 600,000 lines of service by late 1992. Bond also planned to install cellular service and paging services, develop a hi...

CASE STUDY: PLAS TECH

shy violet, took charge in Williams absence and made decisions that department heads and the supervisors should have made. She was...

CASE STUDY ANALYSIS: RECRUITMENT OF A STAR

and in person, was Seth Horkum. The problem here, however, is that Stephen was unable to gather any background research on him. Th...

Student Supplied Case Study on Probability

will give us a 1 in 12 million chance. However we need to look at this in order to consider how correct it is. Here we can look at...

Home Video Game Industry Case Study

"take" was enough to convince him that he was on the right track. He was-it was the start of an entire industry. Bushnell talked ...

Writing a HRM Case Study

of potential concern in order to first identify the relevant factors which can be used to identify the issues that need attention ...

Case Study on Contrition and Breakeven Analysis

part, be made up with the sales that replace the lost sales. Lemon cr?me Real Mint Price 2.00 1.50 Packs lost 1,000 2,000 Revenu...

Case Study of Evans Shampoo

well as lenders and creditors. Increased sales will result in increase inputs, decreases sales may have an impact on the levels o...