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Essays 151 - 180

Internet Graphic Design of the Future

In eight pages this paper discusses Internet graphic design in a consideration of the market, industry pricing, and alternative co...

Organizational Design's Matrix Structure

In fifteen pages this paper examines how organizational design is a structural matrix fusing production and functional management....

The Greek Shipping Market

market. Countries where the shipping industry is well established and a culture of shipping exist may have an advantage, but this ...

Plan for a New Restaurant

is the first year expected to demonstrate real growth after three years of negative growth. It is estimated that there will be a r...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Quitting Tobacco Use

This paper includes one Table and one Gantt Chart. One of the two heaviest smokers are the mentally ill. Why is not exactly known....

Marketing Plan for Grand Optics

for the products under the brand. The marketing will focus on differentiation with the use of both aspiration and association mark...

Maxis and the Malaysian Telecommunications Market

telecommunications services in Malaysia is competitive, the dominant provide is Telekom Malaysia, the government controlled operat...

Organizational Design, Structures and Decisions

who writes that organizational change occurs in five stages, with "the first four of limited duration and the fifth of indetermina...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

International Expansion for Drambuie

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

Research Design and Methods Analysis

the traditional one-on-one model" (Herrara, Vang and Gale, 2002, p. 4). Prior to presenting their method analysis section, the res...

International Marketing Research Methodological Choices

may be remote from those wanting to undertake the research, there is also the challenges of cross cultural research which can lead...

Hansa Pilsner Case Study; Marketing Questions

address issues such as the markets failure to understand exactly what a pilsner beer was, these meant consumers did not have a rea...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Designing a New IT System; Approaches, Quality Control and Timetable

and consideration of the real world. The first stage of the system is to understand the problem before even trying to defi...

A Hypothetical Research Study/Chessie System

agreed upon strategy," in which the CPS employees works cooperatively with parents to reduce risk, moving families toward specific...

McDonalds in Ireland

marketing objectives, target marketing and the marketing mix along with the use of models such as the BCG matrix, Porters Five For...

Design and Cyber Culture

definite plus (Grunin,2002). Looks count too, as consumers are barraged with a plethora of choices in the marketplace (Grunin,200...

Assessment of the Japanese Market for Mangoes

that of Japan, a developed market, where it appeared there is an increasing demand for mangoes at the current time. In order to as...

Wal-Mart Design

as the emergence of globalization. Simons (2005, p. 17) said that the organizational design must insure accountability. Because of...

Issues in Systems Development

may be managed and the actual management of the project through to the design. Each of these can be considered with the various el...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

The Concept and Use of Systems Design Methodologies

The general processes sees the idea from its initial conception, through processes such as the identification of needs which may a...

Primary Research Tools

in-depth results but the style of the approach which generally asked a number of relatively simple questions is suitable to be use...

Reliability and Validity in Research

the recession it is important to look at the shopping process and how customers patterns of purchases are taking place and changi...

A Program for New Mothers

child. The isolation can result in a lack of emotional support, a lack of access to resources, and an inability to see past issue...

Potential Marketing for a Flying Car

the last column of the table. There is the potential for cross over oin some fo these target markets. 1. Business travellers, hig...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...