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Essays 301 - 330

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

Kentucky Fried Chicken Marketing Changes

the company to fried chicken ("No shame," 2005). The authors asks: " If KFC didnt have the pluck to stand up for fried chicken, wh...

Climate Change and the Market

countries will benefit in this case. The next source is an article by Professor Mike Hulme who comments on the Stern Review that ...

Target Market Changes to Home Video

far too many titles are filled with gratuitous violence and unnecessary sexual implications that infiltrate impressionable minds. ...

Work Patterns and Labor Market Changes in the UK Over the Next Ten Years

New directives and increased openness mean that there is a free movement of labour within the European Union, whilst the pace of c...

Marketing Mix Changes: A Good and a Service

Today, the price of a full desktop computer complete with a flat monitor sells for about the same price as did the monitor alone o...

The Operations Managers’ need for Awareness of Changing Markets

adding value. The way in which the products and services are developed and the way fashions and sales of products, or serv...

The Potential of the Energy Drink Market

already competes with. The major competitor is Red Bull, which has 43% of the market in terms of dollar sales and 30% in terms of ...

Change at the Corporate Affairs Commission (CAC) in Nigeria

likely to face many more changes in the future. In order to ensure that changes in the future managed so that efficiency is create...

Change Management Decision Making

means of the company. The solution for HHH appears to lie in greater automation of routine tasks including regulatory repor...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Potential Impact of Macro Environmental Factors on Starbucks

as a direct result of the economic changes may have a low level of confidence which will impact on their spending and increase the...

The Proposal for New Taxes on Australian Mining Firms

become less attractive and that Australian firms would be at a disadvantage to firms that they compete with in the international a...

How to Encourage Smokers to Give Up Smoking

be used and then consider how the campaign may take place. 2. The Problem The overall lifetime risk of developing lung cancer ...

Changes at Starbucks

same time, the economy was fluctuating making it more difficult for Starbucks to earn a profit. In order to increase revenue, Dona...

Coca Cola Classic's Marketing

In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...

1990s' Industrial Marketing

In eighteen pages the 1990s is examined within the context of the changes in industrial marketing with the personal computing indu...

1998 Germany and Currency

In five pages this paper examines Germany in 1998 and the effects of the currency change to the euro with such topics as German ec...

The Transformation of the Role of Women in Mexico

4 pages and 5 sources. This paper provides an overview of the changing role of women in Mexico during colonialism. This paper pr...

Teacher Education Changes

In fifteen changes teacher education and teacher changes are considered in terms of topical changes that have commenced within the...

Marks and Spencer's Marketing

In twenty pages this paper examines how marketing problems have been successfully surmounted by Marks and Spencer in this consider...

Management Accounting and the Use of Technology

11 pages and 5 sources. This paper provides an overview of the major changes in management accounting that have extended from sig...

IBM Investment Analysis

In two pages IBM's market is evaluated in an analysis of industry changes and whether or not the company represents a good investm...

The Money Game by Adam Smith

In five pages the changes following the collapse of the Soviet Union are seen through Smith's eyes and considers if capitalism and...

Merger of Smith Barney and Salomon Brothers and Stock Reaction

In five pages this paper discusses the changing financial and stock market picture that resulted from the 1997 Smith Barney and Sa...

Economic Changes, Internationalism, and Capitalism

In eight pages three texts are used in order to examine the primary points involving an examination of changing world economics an...

Organizational Change Defined

In five pages organizational change mechanisms are discussed along with the reasons for these changes explained with Kurt Lewin's ...

American Economy Growth and Changes After the Great Depression

standard was to let prices and wages fall. The Government Steps In By 1932 hundreds of banks had failed, hundreds of manufa...

Germany and Direct Marketing Campaigns

In ten pages what would succeed and what would not in terms of direct marketing campaigns are considered within the context of Ger...