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Essays 601 - 630

Social Influences on Marketing; Winning and Retaining Customer Loyalty

a competitive advantage (Thompson, 2007). The issue faced by many companies in marketing terms is not only the way to comp...

Medical Coding

classify medical errors (Pace et al., 2005). In fact, there are taxonomies to classify errors but they are not standardized (Pace ...

Mood Disorder: Case Study

Being a temporary mood lifter, marijuana actually creates even more of a problem for someone experiencing the throes of major depr...

1930s and 1940s' British Cinema and its Heterogeneous Mix

In seven pages the heterogeneity of such British films of the period as Alfred Hitchcock's 1938 The Lady Vanishes and Zoltan Korda...

California Mixed Media Artist Kiny McCarrick

and the work only shows the back of his head and his body down to just below the waist. Drawn in stark, bold lines, the body is r...

Iraq and Democracy Don't Mix

of the most devout of Islam nations, and so for the people, the notion of equality is ludicrous because a non-believer can never b...

Student Case Study on Optimum Product Mix for a Shipyard

contribution (axb) Repairs 40 520,171 20,806,840 Conversion 4 5,014,710 20,058,840 Offshore jacket 2 3,098,544 6,197,088 New build...

Mixed Method And Quantitative Research

detailed quantitative research can make the data themselves both formulate and limit the analysis (Trochim, 2002), qualitative res...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Cadbury

chocolate, chewing gum and candy. They are competing with a number of other phones that have a range of interests and different ba...

“The World Is Flat”: The Mixed Impacts of Globalization

The title of Friedmans book relates to the misperceptions Columbus dispelled in the fifteenth century. His trip across the seas l...

ETHICS AND PESTICIDES DON'T MIX

companies did to compel the states capitulation so quickly, there are a few ethical issues that both Dow and Monsanto need to cons...

Economic Systems Comparison Between Socialism, Capitalism, and Mixed

Capitalism runs on the principle that motivation is supplied by opportunity, but also that economic equity will never be achieved....

Advertising Mix and Public Relations

In the past several decades there have been repeated surveys by university groups, private public relations operations or even the...

Quantitative, Qualitative and Mixed Method Proposal for Financial Research

the hedging category for the years in which undertook hedging. The results may be correlated to see if there is a snippet differen...

Marketing Audit: FedEx Corporation

that can enhance profitability; and * Placing FedEx Kinkos under the famous FedEx light of innovation and creativity. Immed...

Sports Betting: Tie-In To The Lottery For Boosting States' Educational Coffers

for students who could not afford their own passage through college. "What foundation is this from?" asked Lance, quite stunned a...

Affordable Urban Housing for the Poor and Elderly

2002). Already, urban areas gain approximately one million additional residents each week (Meeting the urban challenge, 2002). ...

Forecasting for a Fast Food Outlet

and ice creams sold in the summer, this looks at the trends rather than just the past performance. Regression analysis takes th...

Nokia in China

market and market share is growing in a rapidly expanding market (Yin, 2006). For Nokia, or any of the companys existing or pote...

Strategy at and for General Motors

"employee pricing" incentives, eliminated Oldsmobile after a century of continuous production and formed alliances with others. T...

Coca-Cola and Pepsi - Cola Wars

help to increase the overall market size, which has had significant costs. But as consumer tastes change and market demand shift a...

Planning the Marketing of a New Restaurant in Australia

in well with the current market trends. Opening a restaurant where the differentiation is gained not only with the menu itself, b...

Selling T-Shirts to China for the Beijing Olympics

although there have been many changes in the Chinese economy with the country joining the World Trade Organisation in 2000 (WTO, 2...

The Marketing of Tide Detergent as Something More than Soap

product will take care of stains, and treat the clothing, towels and sheets well. There is nothing worse than washing clothing an...

Business Ethics (Annotated Bibliography)

in Distribution. European Journal of Marketing, 23 (2), p. 123- 129. Authors define and address the concept of "channel cheati...

Using Incentives and Rewards Online

consumers in an effort to more effectively hone their advertising messages to their target audiences. Sites such as Coolsavings.c...

Marketing Massage Oil In the United Arab Emirates

disposable incomes to allow them to purchase the product. * The UAE has a highly developed infrastructure for ecommerce, providing...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Automotive Robotics Venture

Sales 100.00% 7,139,826 100.00% 6,610,950 Cost of goods sold 62.00% 4,426,692 64.00% 4,231,008 ---------------- ---------------...