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Essays 511 - 540

New Coke: Marketing Flop

has its own very distinctive following; while it may be partially entrenched within cultural reasons, the primary one is the level...

Sears: Electronic Versus Print Marketing

evaluating Sears, for example, a firm that is well known to the majority of Americans, is its brand image truly successful? How do...

If Marketing Aims to Meet Customer Needs Why are Customers Rights an Ongoing Issue?

as there is a need to satisfy both individual and organizational objectives. The organization objective will be to create a profit...

Growing a Women's National Basketball League Brand

womens basketball shows real promise of arriving at WNBA president Ackermans goals for the league. The promise is not resident on...

Disney World and Consumer Behavior

In eight pages Disney World customers are considered in an analysis of consumer behavior that includes recent corporate developmen...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Faith, Self Esteem, and Social Phobia

In thirteen pages this hypothetical research study considers how religion is an effort to surmount the negativity associated wit...

Downtown Brooklyn's Ft. Greene Section

In five pages this paper examines Brooklyn's downtown revitalization efforts in an overview of Fort Greene that includes globaliza...

Issue Appeasement in William Shakespeare's Macbeth, The Merchant of Venice, and Romeo and Juliet

In ten pages this paper discusses Shakespeare's efforts at religious, political, and social appeasement in this trio of plays. El...

Disney's Globalization and What Drives It

In ten pages this paper examines the government, competitive, cost, cultural, and social drivers that must be considered in Disney...

Niche Businesses and Effective Social Media Marketing

sells instructive courses in building log cabins for personal dwellings or for profit. This being a niche area of business, obviou...

Company Profile - Embraer

share of the aircraft design and manufacturing market, but still faces competition from major United States corporations such as B...

Examples of Social Disobedience

his guidance, he tried to impart upon them the importance of Gods word with regard to compassion and benevolence toward all, not m...

Uncertain Economy and the Future of Worldcom

the technology sector, particularly in high-tech, Internet-related companies, set investors on their collective ear. Few expected...

Social Security, Health Care Reform, and Public Policy

success; yet each time they faced defeat. The evolution of these efforts and the reasons for their failure make for an intriguing...

Business Global Expansion

which they conduct business, with special emphasis upon environmental and distribution issues. For instance, in Israel because of...

Foreign Markets and the American Automobile Industry

meet the deadline (Jewett, 1998). The PNGV requires the Big 3 to work together in the research and development stages but then ap...

MCI and ATandT

In ten pages these telecommunications' competitors are examined in terms of positioning both past and present, financial data, a s...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

Marketing Research Application

the best possible prices or product availability are meaningless of potential customers are unaware that a certain organization co...

Human Trafficking: Policy Proposal

means by which to put an end to global trafficking of women and children. Coupled with the help of the U.S. Agency for Internatio...

Australian Market and Salton Inc.'s George Foreman Grill

(Salton, 2002). * 1991 - Salton goes public and offers the IPO (Initial public offering) on the stock exchange (Salton, 2002). * 1...

Primary Health Care Trusts and Environmental Factors

personnel needs of the PCT and develop a strategic development plan so that the needs of the PCT are met with the ultimate aim of ...

Japan's Wal Mart and Strategic Alliances

for becoming such a leader. Otherwise, the profits possible from the joint venture for PTIs purposes will be limited. The ventur...

Analysis of Aetna Inc.

emphasizing information and services that will lead to a more positive experience for customers (Aetna, Overview, 2003). The comp...

Nike's Internet Initiative, E-Nike and E-Marketing Strategies

Nike." Beyond Michael and Tiger Two of the sports worlds biggest superstars, Michael Jordan and Tiger Woods, are tied to Nike thr...

How Samsung Compete in the UK Cellular Phone Market

many markets that the firm is competing within, and although in the UK is has managed to scrape a leadership passion, it is only i...

Social Reform Legislation Since WWII

Advancement of Colored People (NAACP). This sort of organized effort was necessary in order to chip away little by little at the m...

Dell Computers' Consumer Marketing

In seven pages this paper examines how Dell had had to shift its market from the business sector to computers and how the Internet...

Beti/Poor Christ of Bomba

see the truth, that is, that the Talas supposed conversion to Christianity is a delusion. A principal focus of Drumonts evangeli...