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Essays 301 - 330

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

A Health Official’s Fight Against Smoking

since records have been made (United Press International, 2009). This is down from 21.5% in 2002 (United Press International, 2009...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

Automobile Revolution by Henry Ford

automobiles. Ford built his first gasoline-powered engine in 1893 and his first car in 1896 while working as the chief engineer of...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

The History of Microsoft

Harvard, and Allen enrolled at University of Washington, only to drop out and work at Honeywell (Lesinski, 2006). It was 19...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

Assessment of the Japanese Market for Mangoes

that of Japan, a developed market, where it appeared there is an increasing demand for mangoes at the current time. In order to as...

Marketing Bottled Water in the UK

6 Germany 2,371.5 7 France 2,225.6 8 Indonesia 1,622.5 9 Thailand 1,277.0 10 Spain 1,133.7 Top 10 Subtotal 26,257.4 All Other...

Programs Against School Violence and Resolving Conflicts

In eight pages this paper discusses Jacksonville, Florida's innovative approach to conflict resolution in a consideration of their...

Florence Nightingale's Life and Nursing Contributions

In twelve pages English nurse Florence Nightingale's life and many innovative nursing profession contributions are examined. Six ...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Changing the Appearance of Films Through CinemaScope

In eight pages this paper examines the 1950s' introduction of the innovative CinemaScope cinematic technique that changed how film...

Life and Films of Satyajit Ray

In five pages this paper discusses how Satyajit Ray's innovative approaches to filmmaking were reflective of his life. Three sour...

Architect Frank Lloyd Wright and His Architecture

the Francis Apartments, these included the Winslow house, 1893; Francisco Terrace, 1895; the E. C. Waller Apartments, 1895; and th...

Architect Raymond Hood's Works

In five pages the New York City Skyline, Rockefeller Center, and the American Radiator Building are among the buildings which show...

Characterization in For Whom the Bell Tolls by Ernest Hemingway

In six pages Hemingway's innovative characterization as a device of expanding the novel's scope and protagonist understanding are ...

Development and Literary Construction in Chopin's Novel, The Awakening

This paper addresses Kate Chopin's Nineteenth-Century novel, The Awakening. The author contends that the literary techniques util...

Citizen Kane from a Critical Perspective

One of the most innovative movies in cinematic history is Orson Welles' Citizen Kane. This paper examines Welles' techniques and w...

Meredith Monk, Choreographer

In three pages this innovative avant garde choreographer is considered within the context of the article 'Honoring Meredith Monk's...

Hamlet Character in William Shakespeare's Tragedy

In ten pages this paper presents a character analysis of Shakespeare's innovative portrayal of the tragic protagonist. There is t...

Accomplishments of Computer Designer Seymour Cray

components ( Anonymous 2). He was a truly a "master" of computer architecture, creating computer systems with both skill and elega...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

The Bauhaus and Joost Schmidt's Contributions

desire of Gropius to make "modern artists familiar with science and economics," which he felt would "unite creative imagination wi...

Cinematic Analysis of What Dreams May Come Come

In five pages this paper examines the innovative camera techniques featured in the Robin Williams' film What Dreams May Come. Fou...

Filmmaker Tim Burton

In seven pages this eccentric and innovative film director is examined in terms of craft, cinematic output, and human insights. Si...

The Business Strategies of Andrew Carnegie

In five pages this research paper considers Andrew Carnegie by discussing his human flaws but emphasizing his genius as described...