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Essays 511 - 540

Self Disclosure and Intrinsic Reward

The writer reviewed a peer reviewed research article assessing the link between self disclosure and rewards, measured through neur...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

NY Times Article, A Critical Analysis

This research paper/essays offers a critique of an article "'No Child Law' Is not Closing a Racial Gap'" by Sam Dillon, which was ...

The Nature of Happiness, Jonathan Haidt

This research paper/essay provides a comprehensive overview and critique of Jonathan Haidt's book The Happiness Hypothesis. Four p...

Hotel Rwanda, Cinematic Analysis

This research paper/essay analyzes and critiques the portrayal of genocide presented in the 2004 film Hotel Rwanda. Five pages in ...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

Nintendo Wii; Marketing Objectives and Target Markets

dominance over the interactive gaming market. When looking at the marketing objectives for their Wii a similar pattern to t...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

2 Environmental Planning Articles Reviewed

together. III. DATA The data from Pendalls (2001) study is derived from the models of management Maine has utilized in the past....

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

Dooley, et al (2000) on Unemployment and Depression

critique of study conducted by Dooley, Prause and Ham-Rowbottom (2000) on the relationship between unemployment and depression. In...

Plan For International Expansion for a Pasta Business

seek international expansion opening new restaurants. The strategy of a restaurant packaging its products and selling them through...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

8th Grade Achievement and Parental Involvement Effects

In five pages a research article that discusses the correlations between SES correlations, achievement of eight grade students, an...

Witness to Jonestown, An Analysis

Witness to Jonestown, provides a film that commemorates the thirtieth anniversary of an event that is indelibly etched in the memo...

The 4 P's of the iPad Marketing Mix

has developed a strong competitive advantage for innovation and stylish design, which is further supported by the way marketing pr...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Troop 504, Columbia Montour Boy Scouts

by spotters" ("Age-appropriate," 2011). The homepage of Troop #504 is bland, uninspiring and sterile. It features a rather small...

Performance and Risk Associated with the London Stock Market

This five page paper examines the performance of the UK stock market between December 2007 and December 2012, using the FTSE 100 i...

Standards of Critical Care Nursing

Critically-Care nurses, 1989 in Nursing Management, 1999, p. 38). This abbreviated version of AACN nursing standards was located...

A Review of Research Evaluating Green Tea Extract

A careful review of the experimental design and the potential motivations of the researchers is always wise. Otherwise the impact...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

Motorola's Quest to Regain Market Share in China

European competition and finally local competition seriously reduced Motorolas market share. 2. What were the forces that contribu...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...