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Essays 271 - 300

U.S. Business and Its Systems of Pay, Evaluation and Rewards

while others find there is more advantage to increasing the level of insurance benefits. Still other corporations deem various co...

External Factors Impacting Computer Sciences Corporation

competition has been around almost as long as CSC has. CSC has, in fact, spent much of its time in acquiring other smaller compani...

A King David Hotel Marketing Analysis

to ensure a uniformly high level of service and top quality personnel and management" (2003). This standard is achieved via profes...

Late 1990s' Sony Corporation

took off, successfully beating Nintendo and Sega at their own games (Kunii and Brull, 1998). At the time, in the wake of...

Marketing Strategies - Their Importance and Potential Obstacles

of management. This is because that level of management is responsible for defining the mission, values, and culture of a given or...

The Economy of India - Developments between 2000 and 2011

factor conditions in the country and the way in which the country has taking an increasingly active role in global trade. To consi...

Market Expansion for a Gourmet Retailer

appreciate highly differentiated high-quality gourmet food. This may be seen as a niche market, making a mass-market strategy, suc...

The Case of Elseve

France Elseve is the market leader, giving it a leadership position and potentially facilitating some economies of scale. The comp...

Assessing Genesis Research and Development Corporation

country with in the South Pacific region. This is especially true for firms such as Genesis who have a core strategy of strategic ...

The Water Market

that had impaired immune systems. Since that time, problems with the municipal water systems have been reported by the med...

Plan for the Development and Operation of a Center to Provide Healthcare and Educational Services for Mentally Disabled Children

the vast majority; 83.2% are not attending school (El-Hazmi et al, 2003). It is generally accepted that education is a key elem...

Communication Case at Office Supply Store

talk with her own unit when considering new marketing ideas. In effect, this wastes time and the structure could cause tension if ...

Planning an Expansion

in order to maintain the first mover advantage, and keep ahead of many other companies who will reverse engineer the products once...

HSBC and Its’ Growth Strategy

grown to its current size and strategies which are supported that growth as well as issues such as why there is a head office loca...

Strategy Plan for a Regional Water Bottling Company

a strong connection, the example the thistle and Scotland for a Scottish regional company, or a moose head for a Canadian company....

Expanding SunPower to Brazil and United Arab Emirates

potential new markets. Two markets which have been identified as potentially viable are Brazil and the United Arab Emirates. The f...

Success Strategies of Michael Porter and David Aaker's Saturn Corporation Case Study

The first factor that any paper of this type will need is a theme, or a thesis statement. The thesis statement is one on which th...

General Mills and Ready to Eat Breakfast Cereal Market

recommended that the organization continue with a strategy, but ensure that there marketing helps to enhance the level of differen...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

Marketing and The Importance of the Decision-Making Process

current downturn in the stock market, people are changing all of their habits. They may be less inclined to make decisions about l...

LIONSGATE AND TARGET MARKETS

its production and distribution down to a science, when it comes to marketing movies, there is always room for improvement. Lionsg...

Marketing Plan for the World Wildlife Fund

the unsustainable consumption of the worlds natural resources" (WWF, 2008). The goal is to protect the environment by infl...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

Newborn Ltd

any competitive advantage is that you to stop. It appears that Newborn Ltd has a fairly strong business model, and have a p...

Coca-Cola Marketing Issues

not meeting todays consumer demands for healthier beverages and more environmentally-friendly products. Foust (2005) reported that...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Gucci and Marketing in the Present and Future

were somewhat exclusive (Gucci, 2006). The range of products grew and expanded into luxury luggage (Gucci, 2006). This has been a ...

Simply Fit Marketing Mix

Price. The product is seen as being the most critical of all the Ps of the marketing mix. If the product is of poor quality or...

Strategy For Marketing a Compact Car

with just over 67% of the industry sales in 2004. In terms of market share the French manufacturers are highly preferred by the Fr...