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Essays 121 - 150

“Marketing Is More Than Promotion, and Promotion Is More Than Advertising”

fever and as such this is a product which satisfies a need as well as a desire. The main thrust of the...

Suggestions for Home Health Care Services' Marketing

with the patient. The problem with this, however, is that therapists and other health care providers dont necessarily have time to...

Mobile Women's Wellness Center Marketing Plan

ten years. Creating a means for women to access health care and health information in a more convenient and affordable manner aff...

Market Forces and Health Care

health care market based on the security of this population results in the ability to maintain higher prices even when other popul...

Pediatric Home Health Care Services Marketing

In three pages this report examines pediatric home health care services and how they may be successfully marketed and promoted. F...

Taxonomy of Survey Instruments

a general use function in determining broad measurements of accurate self-awareness in regards to both physical and mental health....

Marketing Segmentation for Health Care

is through the process of market segmentation. Segmentation enables an organization to identify critical demographic features of a...

Health Care, Human Resource Training, and the Value of Marketing

In five pages this paper examines health care organizations' human resources and discusses the values of marketing and human resou...

Market Research and Health Care

In twenty pages large clinics and hospitals are the focus of this consideration of health care activities in market research. Ele...

Health Care's Future and Managed Care

of those hospitals in a managed care contract consider joint billing to be important. Only nine percent place importance on group...

Branding and Marketing in Health Care

phenomena of health care marketing and branding. One of the most instructive lessons in modern health care marketing and branding ...

Strategic Plan: St. Vincent Health Care

route of accessible health care to growing numbers of Americans. Harvards Clayton Christensen has long preached the gospel ...

Michael Moore's "Sicko" - Health Care That Harms Rather Than Helps

head of the largest Anti-Michael Moore website announced that he had to delete the website because his wife had cancer and the ins...

Evidence-Based Practices Nursing

In health care, implementing evidence-based practices refers to making decisions about patient care that are based on the best evi...

Health Education Professional Organizations and their Websites

This research paper offers an overview of the websites for the following health education professional organizations: the Society ...

Central Bark Dog Daycare Marketing Plan

meet the needs of most dogs and owners where there are special health or well being considerations, as long as the dogs are happy ...

Health Care Initiatives - An Overview

In a paper of six pages, the writer looks at health care initiatives. The use of education in preventative care is given focus. Pa...

Controlling Healthcare Costs

This research paper discusses the urgent need to control health care expenditure in the US and the strategies that are currently b...

Reduce Health Costs by Targeting Resources

The New York City Police Commissioner was successful in reducing crime by targeting high crime areas and allocating resources to t...

Questions on Health Care Delivery System in the U.S.

therefore, highly desirable to have a variety of types of LTC settings. Furthermore, alternatives to institutionalized care can o...

IT Applications for Health Care Reform

technology. It stands to reason then, that an embrace of 21st century technology should be a key starting point in moving towards ...

Dealing With Unsustainable Health Costs

is based on the greatest good for the greatest number of people. Or, it could be the greatest pleasure or good over the least pain...

Primary Care and Specialists

managed care, hospitals have found that there is a higher margin of profit in specialized services, such as cardiology, pediatrics...

Has Health Care Been Improved by Managed Care?

receiving additional income for having patients who use less services. As Stone (1997) indicates, she received a healthy bonus che...

Regulatory Agencies for Managed Care

In most states, regulations concerning private managed care companies and programs are put forth primarily by the states insurance...

Future Trends in Managed Care

that MCOs develop their capacity to handle changes that are driven legislatively by congressional response to public reactions to ...

Heath Care Equal Access Support

advance at the time, but it created the scenario in which those receiving health care were not those paying for health care. As c...

Fragmented Systems and Managed Care

it actually created more problems than it solved? An Overview of Fragmentation Once upon a time, medicine was a fairly str...

Medicare and the Elderly

can no longer follow this model is because medical technology can now greatly prolong life-perhaps make it too long. People now ro...