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Essays 241 - 270

Methods Of Persuasion Used In Mass Media Advertising: Gender

that targeting specific markets is an even more critical component to establishing a secure consumer base - which is more often th...

Representation Of National Identities In Media - A Case Study, News Coverage Of Turkey On The Doorstep Of European Union (EU).

of power. The aim of this research paper is to ascertain the way in which the power is used to represent national identities in th...

Communication: Gramsci's Hegemony

grand and far-reaching; that every form of media can readily influence those they inform speaks to the level of ideological contro...

MENGER'S ECONOMICS FOR THE MASSES

other words, once a commoditys price became too high, people would no longer want it. While the idea of price as a...

THE MARKETING OF A NETBOOK

The current advertising focus for this product is television, as manufacturers scramble over each other to promote the netbook and...

Serial Killers and Mass Murderers

or days (Siegel, 2008). A spree killer is like a mass murderer except the spree killer moves from place to place (Clark, 2007). Se...

The role of Mass Media

The media thrives on ratings, which is why there are so many scandals and issues involving controversial topics. People want to se...

Apple’s iPad

similar operating system to that found in the iPhone, with the device controlled by the a multi-touch LCD screen. The device has a...

The 2008 Election and the Mass Media

often said, no longer reports public opinion, it drives it. This paper considers the way in which mass media sets the agenda for d...

Dyson’s US Strategy

(Porter, 1985; 120). This means that the products different in some way, this may be real value through features and extras, perce...

Fair Trade Goods and Consumer Purchases Patterns

to be the contradictory to the concept of retail therapy and needless spending, but may also be seen as a balance, allowing the pu...

What Do Killers Think

have become far more visible over the last few decades, such as spousal abuse, school violence, child abuse, car-jacking, and so o...

Roberts' The Invisible Heart

is the title of Russell D. Roberts (2002) book and is subtitled an economic romance, and so it actually is a rather humorous title...

Marketing Approaches and the Utilization of the Mass Media

is approached may be undertaken with a marketing originated approached; this has the potential to add value in the way that the pr...

Hunting Humans

they must be understood in the context of society as a whole. Because it is their relationship to society-or their inability to fi...

Social theory and Mass Media

media was in response to meeting the needs of the individual, creating a mode by which information could be conveyed to address pe...

Gender Issues and Media Interrogation

open for great debate. It seems that often thousands of years, gender is still an allusive reality for most of us. Today, we live ...

Germany of the Late Nineteenth Century

In eight pages the political mass market that emerged in the Germany of the late 19th century is among the topics discussed in thi...

Ethical Perspectives on Factory Farm Raising of Animals for Human Consumption

with the profits generated from their production of greater importance than the care and welfare of the animals (505). During the...

Serial Killer vs. Mass Murderer: What is the Difference?

before stalking prey, often traveling from one state to another. Rather than being delusional, serial killers often calculatedly ...

Roman Catholic Beliefs About Lord's Supper

it to them, saying, "Drink from it, all of you. This is my blood of the covenant, which is poured out for many for the forgiveness...

The Impact Of The Internet On Mass Communication Media

continued success (Mutter, 2007). Does this decline have anything to do with the Internet as a mass communication medium? One wr...

Considerations in Journalism

the situation analyzed from a three pronged perspective, a perspective that Kidder prefers to call the "trilemma", a perspective t...

Communnication, Technology, and Social Changes

and the society. The Planned Parenthood Federation could produce a short documentary that reports the services they provide that a...

The Role of Marketing and Mass Media on Gender Perceptions

theory was developed in an attempt to break through established conventions and depict society, as it actually is, not as the gend...

The Politics and Social Views Concerning Nanotechnology and Nanomaterials

Nanotechnology is a relativity recent science. The writer looks at the way it has been received by discussing the political rheto...

Science in the Media

a explain how and why this is bad for the environment, including the problem of molecules which take many decades to break down, a...

Advertising and Its Relation to Psychology, Sociology, and Mass Communications

or negatively (Bharadwaj, Tuli, & Bonfrer, 2011). Moreover, both systematic and idiosyncratic risks can be managed effectively thr...

The "Glenn Beck" Effect: Bias and Framing in Corporate Media

a given for many decades, but in recent years, the advent of "new media" has changed the dimension and scope of that import signif...

Mass Democracy and Andrew Jackson

with Jackson, and this led to what became known as the "corrupt bargain" of 1824. Clay drummed up support in the House for Adams, ...