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Essays 31 - 60

Developing a Public Relations Campaign for Tesco

with the market place maturing and threats seen from existing competition as well as potential new entrants in some areas, especia...

Simulated Interview with a Community Resources Director

The writer presents a paper with the results of a fictitious interview with an employee of a healthcare organization looking at th...

Role of a PR Organizational Professional

press, and publicity arising from those relationships (PRSA, 2002). These days, such relations can also be called "media relations...

Public Relations in a Race for to be Governor

This research paper examines the function of public relations within the context of a gubernatorial compaign. The writer defines p...

Public Relations Campaigns, HIV, and AIDS

well as making it clear that HIV/AIDS is not only an issue which affects other countries but is also very relevant to residents of...

Public Relations Campaign Development in Theory and in Practice

the resulting contamination has blown over both China and Burma, and looks as if it may also spread further west. The problem is...

The Negative Side of Wal-Mart and Its Public Relations Campaign

to full- and part-time employees (Weber, 2004). It promotes the benefits of being in a community, including jobs and donations to ...

Media and Environmental Issues

any news interest in the first place: The scientific conviction that global warming is happening and is being caused by man incre...

An Overview of Public Relations Document Formats

more than a bit of controversy. Some individuals, especially in foreign countries, were worried that the old currency was being di...

The Marketing Medium Choices for Apple

approach; it can be very expensive. The use of television advertising may also be difficult due to the high level of interference ...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

1998 Gongressional and Gubernatorial Campaigns

PG). Early debates between the candidates in California generated so little attention from the news media that there was not even...

Issues Permeating the 2004 Presidential Candidates

prescription drugs, I would choose Grandma every time" (Wise, 2002). Howard Dean mirrors Sharptons opinion that President is doin...

Media Relations and Public Perception

in Chicago. These exhibition are a success as a result of the attendees that are attracted and the exhibitors that want to attend ...

Mass Media and Its Influence

explore the immense power that the mass media holds over the publics opinions and views and examine its ability to shape and influ...

The Codependent Media Landscapes of Public Relations and Advertising

In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...

Sports Public Relations Pros and Media Control

& Johnson had determined it was safe to do so, and it used its PR department to keep the public informed. As a result it came out ...

The Marketing of New Zealand

campaign has been focused, even during the global recession when international tourism tends to stagnate or decline. For example, ...

Foodborne Illness Health Campaigns, Application

This paper pertains to health campaigns that address foodborne illness, and focuses on the USDA's "Be Food Safe" campaign. The wri...

An Analysis of Coffee's Popularity

In a paper consisting of 5 pages the methods of advertising campaigns and marketing strategies and their impact upon public's perc...

Vietnam and American Politics During the Turning Point of 1968

achieved (McDougall, 1996). That goal was and is to establish a strong buffer state to protect the nations of Southeast Asia from ...

Presentations of the Media in Film

indicates that a well-written interview with Williams could show that the murder was not premeditated, but due to his psychologica...

Organization Communication

good, bad and ugly of how the company is doing. Since this company allows and encourages participation of its workers in stock opt...

Nike and PR

and its own corporate code of conduct, and more specifically, that women workers at facilities producing shoes were subject to und...

A Rumor Analysis

(Kimmel, 2004). In respect to this type of rumor, it seems that the one that predicts a dire flu epidemic each year is almost humo...

Skills Needed for the Public Relations Profession

make vital connections with consumers. To do this, he or she needs certain applicable skills. Obviously, a quiet person, or one w...

Public Relations Professionalism History and Impact

In twenty pages this paper examines professionalism in a historical examination that also considers its public relations' impact. ...

Public Relations' Role in Handling NCAA Basketball Scandal

his papers for him? Scandals of those types have been highlighted many times over the past two decades. The most important conside...

Ashland Oil Fuel Spill of 1988 Public Relations' Critique, Ethical and Legal Analysis

issues that pertain to Ashland are as follows. First, Ashland had failed to obtain a building permit for the construction of the ...