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Essays 241 - 270

Concept of the Marketing Mix

with a successful business in London and had a major impact on the entertainment industry. The marketing was carefully manipulatio...

Marketing Mix and Marriott International

UK/Europe, 2004), this is also supported with changes such as the introduction of new bedding that aims to create a new differenti...

Primus Securities' Website Development

been successful in achieving its goals in this regard. Network Protocol Now an "old" technology, Transmission Control Proto...

New Home Loan Program and Countrywide Financial

a potential customer may be evaluating how much mortgage s/he can afford. Available calculators target individuals seeking to con...

Revised Marketing Analysis of Fakhrawi Bookshop of Bahrain

city of this island nation in the Middle East. The stores owners seek to determine the level of satisfaction among its customer b...

International Websites and Marketing

France (www.pepsi.tm.fr) falls somewhere between the two, with several frames of text included on a page that also includes "Pepsi...

Tourism and Economics

the rates at which wages can increase. But this will make it hard for employees to keep staff, especially good staff who may be mo...

Interactive Design and User Interface Website User's Issues of Identification

This is where a third identifiable issue comes into play: creating usable interface. Indeed, there is no separation between inter...

New Product Planning and Launching

owners we need to appeal to. Differentiation can provide this reason and also a competitive advantage (Mintzberg et al, 1998, Thom...

Restraint Uses in Psychiatric Nursing

Yet both organizations also observe that, sometimes, it is necessary to use seclusion and restraint, as a last resort, in order to...

AFL CIO Persuasion Narrative

the past two decades. As business strives to engage all employees and so operate more efficiently, labor unions strive to retain ...

Student Case Study on Optimum Product Mix for a Shipyard

contribution (axb) Repairs 40 520,171 20,806,840 Conversion 4 5,014,710 20,058,840 Offshore jacket 2 3,098,544 6,197,088 New build...

Internet Marketing of Mercedes, Lexus, and General Motors

the GM owners area (GM, 2005). The site is very easy to navigate with the shop area opening a new window and the front page being ...

Animal Rescue Website Evaluation

site then required no personal information such as name and address, merely indicating that the click had provided food. On this p...

Dogs R Us Company Website Plan

who considers that the dog is more than just a pet, but a member of the family. Again, a purpose of the site is very important bef...

Literature Review on Effective Presentation and Public Speaking

speaking industry, most of the other "trades," as they are called, also have a variety of articles that deal with presentation, pu...

Traditional to Customer Targeted Marketing Movement

2004). However, many companies are finding that the traditional marketing mix just doesnt work any more, partly because co...

Tourism's 7 Ps

a new customer when compared to the cost of keeping an existing customer (Thompson, 1998; 29).It is also necessary that the provis...

Commentary on Webvan, Albertsons.com, and Safeway.com Websites

note. I use an iMac. At the print coupons site, there was a message: Our coupon printing technology is not supported ... or Macs r...

Marketing Mix of United Kingdom's Royal Mail

the consumers. An alterative paradigm of liberalisation has also been proposed, and when looking at postal services in terms of th...

Analysis of Expedia.com

of this online discount service. According to Expedias Erik Blachford, a discount pricing structure is achievable online because...

Differences Between B2B AND B2C Web Sites

the value chain (Muhamed, 2002). Others point out that the major difference between B2B and B2C, when it comes to electro...

Regulatory, Ethical, and Legal Perspectives Regarding B2B Websites

original works. The technological revolution has brought with it a great deal of beneficial advancements for mankind; one of the ...

American and Iraqi Conflict and Death Count

for example that examines 2004 statistics is based on public health experts who report that about 100,000 Iraqi civilians had died...

Marketing Mix Analysis of Molson Breweries

in each subsequent year (Molson-Coors, 2005). This move merges two companies with similar values and operating philosophies as we...

Media Distortion of Law Enforcement Officers' Role

officers as not only less than perfect, but downright dangerous. The Rodney King tape was looped over and over again. Whenever a c...

3 Human Services Providers Websites Assessed

wide range of areas important in achieving and maintaining recovery from drug or alcohol addiction: * Enhanced self esteem * Inter...

Glad Product SWOT Analysis

product, which was a potential market leader but had not yet been marketed on a large scale (Brandweek, 2002). The strengths ther...

Marketing 'Place' Component of Southwest Airlines

exist. Southwests "Place" Component of the Marketing Mix Southwest still is listed in the regional airline industry accordi...

eTherapy Websites

site provides a disclaimer: " E-therapy is not a universal substitute for face-to-face psychotherapy. Rather, it is an alternative...