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Essays 1441 - 1470

MARKETERS AND PRODUCT/SERVICE POSITIONING

in a variety of ways (Berry, 2006). Taking our mousetrap above - it can certainly be positioned as a mouse-killer. But to s...

The Branding of a New Range of Refrigeration Products

their status (Holt, 2003; 43). In some counties there have even been attempts to trade mark shapes and colors that are associated ...

KUDLER AND POTENTIAL PRODUCT LIABILITY

death - and many lawsuits (Won Tessoriero and Lattman, 2006). How would this type of thing impact Kudler Fine Foods? If so...

PRODUCT LIABILLITY TOWARD KUDLER FINE FOODS

Focuses on product liability and its impact on Kudler Fine Foods. There are 6 sources listed in the bibliography of this 7-page pa...

A Credit Product for Small Businesses

then the loan may need to be made to the new business owner, or guaranteed by the owners. If the business does not meet the requir...

APPLE INC., IPOD AND THE PRODUCT LIFE CYCLE

When Apple Inc. launched its first iPod in 2001, it carried a $399 price and could interface only with Macintosh computers (Levy, ...

McDonalds; Company Background, Products, Competitors And Positioning

can be prepared before it is ordered so that customers can come into a restaurant order the food and go within a matter of minutes...

Supply and Demand for Coca-Cola Products

demand, this may be with less bought, or in the case of a product where there are numerous competitors and substitutes a shift to ...

Elasticity of Addictive Products

This 6 page paper examines the concept of price elasticity of demand for tobacco. The concept and literature is examined and then ...

Marketing at Zappos.com

electronics. Whereas athletic shoes sell for full retail price at Zappos.com, 6pm.com offers a few Reebok styles for $14.95. ...

J.R.R. Tolkien's Lord of the Rings, Cultural Products, and Religion

hairy feet. As this suggests, they are humble beings, not heroes. Bilbo Baggins, a hobbit who is uncle to Frodo Baggins, entrusts ...

New Supermarket Product Line Developed

of the market, compared to Sainsburys 15.8% and Tescos 22.5% in October 2002 (Harrington, 2002). However, out of these top three i...

An Analysis of New Product Marketing Suitability

conductivity properties (Gibson, 1999). It is this additional conductivity that will help the cause of solar energy, otherwise kno...

STOVALL HOME PRODUCTS AND LIABILITY

to determine if perhaps the personnel could take care of the issue (Erdman and Hildebrandt, 1998). Clearly, the consumer ...

COMPETITION, PRODUCT LIFE CYCLE AND CIGARETTES

early 1970s, the Marlboro Man continued to dominate advertising; his weather-beaten visage creating a vision of virility and rugge...

Justifications for Selling Pharmaceutical Products at a Narrow Profit Margin

A problem has resulted surrounding the release of this drug, however, that could threaten XYZs profitability. The new drug is des...

Z-Wing Marketing Strategy

operators, or the market is dominated by only a few operators, even if they are operating under subsidiary companies giving a domi...

Assessing the Optimum Level of Product Placement within a Film

have on the how memorable the product is to the audience. The research will also have to assess the optimum level for the audience...

Guayaki Sustainable Rainforest Products

satisfy customers; aspects of business which are often seen as diametrically opposed. As a small company trying to break into new ...

Managerial Balance - Control Of Product Versus People

the appropriate technology requires planning and proper implementation of the technology (Spafford, 2003). Lacking either of these...

ISSUES IN TRADE, INTERNATIONAL BUSINESS AND PRODUCT ROLLOUT

is because the U.S. is becoming a service-oriented economy -- while the country is certainly a net importer of goods, its exportin...

Marketing Questions

et al, 2001). However, it is also possible that a researcher may have reservations regarding undertaking research this manner, as ...

Christian Business Ethics/Harmful Products

be learned about business as a Christian calling from the Bible" (Roels 357). The first point that Roels is that business, like ...

Product Development at Aqua Glass

in the mainstream market. Likely customers for the new product include: * Homeowners whose budgets do not extend to separate tubs...

Hair Strengthening Product Marketing

In five pages this paper examines how to market products that strengthen hair. Four sources are cited in the bibliography....

Examination an Energy Diet Product Supplement

In five pages this paper considers the GNC energy supplement product Energy Fuel® in terms of its marketing as a fitness packa...

Case Study on Procter and Gamble Product Introduction

In five pages this paper assesses whether or not Procter and Gamble should introduce a 4th dishwashing liquid product in a conside...

New Product Marketing

In five pages the new product named Juice Bomb Fruit Drink is examined in a consideration of marketing strategies. Four sources a...

Developing a Continuous Program for New Products

In seven pages Sega and Sony are discussed in an examination of the importance of constantly developing new products. Four source...

Case Study on Advent Corporation Product Innovation

In five pages this paper considers Harvard Case Study 9 674 027 regarding the big screen television product innovation of cassette...