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Essays 61 - 90

New York Life Insurance Company

market, one market that has avoided this, so the strategy suggested in expansion into China, whewre there is a different economic ...

Reducing Gang Violence In New York City

opportunities for city residents (Soglin, 2006). This author reports that studies consistently show an inverse relationship betwee...

Developing A New Branding Strategy for A Fashion Firm

will help to realize this goal and help to ensure that the brand image is that which will appeal to the target market. 1. Introdu...

Intel Corp. Analysis New CEO

Intel under Otellini would expand their focus and build microprocessors for all sorts of products in different industries, like wi...

Southwest Airlines in 2008

Airlines Co., 2008) Threats * Uncertainty in fuel prices * Intense competition and competitors concessions gained in bankruptcy * ...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Changes at Intel

had out-earned Intel. Intels response has been to lower prices on its PC chips (Edwards, 2006); additional revenue from other sou...

Analysis of Home Depot

Home Depot are the worlds largest home improvement retail firm. The writer examines the firm and its current position with the ai...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

Case Study of THL in 2004

economy (Akoorie and Scott-Kennel, 2005). Industry has this level of interest is likely to receive a degree of political support. ...

A New Product at Starbucks

to begin offering freshly=squeezed juice from local produce farms. These include both fruit and vegetable juices. The societys att...

Plan for the Development and Operation of a Center to Provide Healthcare and Educational Services for Mentally Disabled Children

the vast majority; 83.2% are not attending school (El-Hazmi et al, 2003). It is generally accepted that education is a key elem...

Suggestions for Wal-Mart

through to more human relations school processes, metrics that may be used to measure this may include scores in employee satisfac...

Considerations for a New Product

may also be a requirement. With a high quality unit the after sales service may also need to be considered, including the guarante...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Explaining Economic Growth In China

Following ascension to the World Trade organization China has displayed impressive economic growth. The writer looks at the strat...

Manhattan Men's Clothing Store Business Plan

In ten pages a new men's clothing store in New York City is examined through a sample business plan that includes company informat...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Crisis and Change at Toyota Motors

In 2013 Toyota Motors adopted a new organizational structure to enable changes in the firm to overcome the problems of the past. T...

Leeds Development Agency Case Study

2008). However, the decision is not this straightforward. If a new business is attracted to the area there is the potential for a ...

Social Work with Refugees to Australia

Joseph is a silent sufferer, however. He appears to be suffering ill effects of his treatment in Africa, and his present circumst...

The Corporate Activity of Air New Zealand

can effect the way a business operates, and that any strategy a business undertakes should take these factors into consideration w...

Marketing Communication Plan for Launching a Hair Gel

The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...

Pricing Strategy for Alma Products Inc.

higher price. However, this may also be difficult, as higher priced products will take longer to establish market share, this is a...

Jamcraker Case Study

they not may be seen as offering increased risk, especially following the dot.com failures. This increased the reliance placed by ...

Strategy for a Dry Port in Pakistan

it will serve. Located near industrial cities in the centre if Pakistan with good road and rail links that are essential for a dry...

Developing a Marketing a Plan for a Fruit Juice Bar

growth, marketing is the key to business development. For small businesses1 the challenge may be greater due to limited resources ...

Singapore Tourism

theme zones combine historical landscapes, representing the Asia of the past, with commercial innovations that represent the Asia ...

The Impact of Companies Adopting Green Policies

of global warming and sustainability has been aided by the documentary an inconvenient truth that has been able to raise public aw...

The Viability of a New Type of Smartphone

of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...