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Essays 451 - 480

Click v. Brick Industry Comparison

the opportunity to display their wares up on the Internet as a means by which to boost sales and reach otherwise unattainable mark...

Managing Logistics at Tesco

movement, such as the fast moving goods. There is a general recognition that the management of supply chains tends to focus on t...

EDDIE BAUER, MULTICHANNEL MARKETING AND CUSTOMER PRIVACY

couldnt have foreseen how pervasive and important the Internet would become in terms of shopping and information gathering. McKins...

Analysis and Development of a Marketing Strategy for Marks and Spencer

in 1907, the business has grown exponentially and today the firm serves over 21 million customers a week with more than 600 stores...

A Marks and Spencer Retail Case Study

may have been reversed, but the levels of profit are still a long way from being restored. To understand how this company compete...

Transferable Lessons for Retailers Interested in the Asian Markets

into the market, despite the poor factors which were present and the potential profits which were available. The slow expansion in...

An Example of How a Decision under Uncertainty May Be Assessed in the Business Environment

has been built, and more potential customers are travelling away from the store (Kotler and Keller, 2008). One of the first appro...

Recommendation for Wal-Mart IT Systems Development

have a potential opportunity if they were able to further the way that the existing enterprise systems were utilised or to assess ...

Strategic Influences Observed at Marks and Spencer

especially if they have power within or through in the media and may influence the perception of the firm, which in turn may influ...

The Success of Amazon.com

and software. Acquisition have also brought more products into the fold, with everything for toys to pet products. The strategy t...

Analysis and Strategic Recommendations for WalMart

economies of scope and scale for their relationship with suppliers, it is recommended that the organization undertake product exte...

The Evolution of Wal-Mart

This 8 page paper discusses the way in which Sam Walton led Wal-Mart from humble beginnings to the largest retailer in the world. ...

Retail and Management Accounting

In six pages a medium sized retailer is analyzed in terms of its accounting problems in a discussion of how to implement the benef...

A Case Study for Amazon.com

The current position of online retailer Amazon.com is considered in ten pages first in terms of its strategic position and then di...

Wal-Mart's Use of Information Technology

This 10 page paper discusses the way in which Wal-Mart uses information technology. The retailer has the world's largest IT system...

Case Study on UK Retailer European Expansion

In eight pages this paper examines a retailer in the United Kingdom's desire for continental expansion and discusses such relevant...

Global Marketing of Computers

In five pages a United States' computer retailer is considering expanding operations to Morocco and this paper presents a marketin...

Wal Mart as a Multinational Corporation

In nine pages this paper presents a global overview of the retailer Wal Mart in a consideration of its involvement in the communit...

eCommerce and Barnes and Noble

was an increase of sixty million individuals using the Net, and in the space of twelve months between 1996 and 1997, the number of...

Evolving Market and Older Product Marketing

In eight pages this student supplied case study examines how an older product can be marketing amid evolving market conditions wit...

Retail and Health Care Approaches to Management Information Systems (MIS)

This paper examines the ways in which retailers such as Wal-Mart and health care services providers such as Columbia HCA utilize I...

Sears and Roebuck's Strategic Management

In ten pages this paper applies a SWOT analysis to Sears, Roebuck, and Company in a strategic management examination of the retail...

Starbucks Coffee External Analysis

for their order, but the slight delay is acceptable because the product they receive is the freshest available. Starbucks does un...

French Company Carrefour and Market in China

two French families in 1959, Carrefour opened its first supermarket in 1960 in Annecy, Haute-Savoie (Carrefour, 2003). Three years...

Strategy and Nordstrom's

Grandpa may have argued with customers, but such is never the case today. As mentioned above, customer service is one of the hall...

Consumer Definition of Products with IKEA

afford it" (Internet source). As IKEA puts it . . . "Thats boring" (Internet source). But the most interesting point made in the M...

PC Pricing

discount store that is aimed at business customers, and it sells for $899.97 at CompUSA a retail single-line specialty store that ...

Competition of Ecommerce and Retailers

their market sales in that areas as well as continuing with their successful retail department stores (Barmash, 1996). Wal-Mart A...

Kmart's Rise and Fall

and Sears. After constructing one hundred fifty new discount stores and sprucing up or expanding eight hundred existing ones in a...

Marketing Audit of Marks and Spencer

It was the 1920s which saw the company takes it strategic direction of dealing directly with producers, a strategy which has remai...