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Essays 571 - 600

Post 'Just Do It' Sales at Nike

In five pages this paper examines the impact of marketing creativity on the sales of Nike in terms of the long established relatio...

Case Study on Nike

running shoes. When running became popular in the 1970s, Nike improved its line of running shoes to appeal to the new market. When...

Multinational Nike Corporation

In ten pages this research paper considers the SEC reported earnings of the multinational corporation Nike. Seven sources are cit...

Comparing Reebok and Nike

In seven pages this report compares Reebok and Nike in a consideration of manufacturing shifts to China from Indonesia, social res...

Chief Executive Officer's Role

In eleven pages this paper examines the CEO's company role in an overview that includes discussion of late Coca Cola CEO Roberto G...

Local Cultures and Negative Product Branding Impacts

competition and doesnt take into account social or environmental costs (Globalisation, 2002). The largest problem of all t...

Comparing Nike to Manchester United

what the actual value of the company is and deduct the physical asset. This can then be considered in terms of the actual amount, ...

Golf and Nike

isnt just donning a piece of athletic wear - he or she is wearing a get-tough, in-your-face, win-at-all-costs concept. Th...

EU and Nike

from Europe boosting revenue for the company (Wrighton and Bleakley, 2000). Knight, however, acknowledges the mistakes he ...

Strategic Marketing at Local and International Levels

as good examples of globalised marketing strategies. If we look at the perceived advantages then we may argue that they are seen i...

Global Setting and Strategic Brand Management

commercial paradigms already in place. The choice will begin with a consideration of the way in which the brand will be propagated...

Nike and Marketing Decisions

these decision ill come from a variety of sources. Nike, despite being in a dominant position will hve to rely on secondary data f...

1 Sculpture from Each of the Archaic, Classical, and Hellenistic Periods

form" (Kerr). In addition, it was presumably used at the entrance to the burial site of a youth who belonged to a wealthy family. ...

'Strategic Intent' and Company Operations

relentlessly targeted Southwest in demarketing efforts, Southwest not only continued to exist. Eventually, it surpassed all of th...

A Memo Involving Ethics

Johnson pulled all Tylenol products off the shelf at great cost in order to ensure the safety of consumers. The Company did this,...

Nike's Employee Recruitment or "Making the Fit"

proverbial "disgruntled" employee leaked an internal report, detailing abysmal working conditions in the factories. The student ...

Sweatshops, Compliance Code, and Nike

Because the main goal of Nike is to "enhance peoples lives through sports and fitness," the companys Code of Conduct states that e...

Nike Advertising

How Nike has approached advertising in the past and present is the focus of this paper that contains five pages. Specifically con...

Segmentation and Questions on Marketing

Nike and Reebok traded leading positions in their industry and each marketed to teens using star athletes. One of the primary cha...

Market Segmentation's Influence

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

Personal Reaction to Nike

to continue setting its own course despite anything any critics had to say. Some of its primary retailers began closing stores, r...

Global Corporate Identity of Nike

was tied to Asia (Labich and Carvell, 1995). Early in the companys history, Knight and a group of ex-athletes he had hired as top ...

British Airways

property at the deemed cost after allowing for the 31st March 1995 revaluations. This could result in an assessment of the company...

Software of Excellence International Case Study

of creating value are also drivers to the use of the software that SOEI provide, Social changes have impacted ion the way dental...

Wal-Mart Porter Analysis & Value Chain

two-thirds of which are in the U.S. (Biesada 2006). Besides its own stores, Wal-Mart holds a majority position in Seiyu, Co., Ltd,...

External Analysis; Johnson and Johnson

be effective new entrants. In pharmaceutical related industries there are high startup costs, research and development can be cost...

Strategic Recommendation for British Telecom

strategy it is necessary to examine the company in its external and internal environment. This can be undertaken using a number of...

Statistical Methods

to be used depending on hoe many of the variables are dependent and the type of dependence, for example, where only one or more v...

Overview of Healthcare Economics

In ten pages healthcare economics is discussed in an overview that includes planning, rational planning, costs, efficiency, equity...

Assessment of Nike

publicly listed firm there are also increasing pressures to create value this is also seen in the supply chain management. In ma...