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Essays 61 - 90
Companies are no longer selling goods and services to people in the same town, now their customers may be half-way around the worl...
PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...
This 5-page paper provides a fictitious scenario about a sports player admitting to using steroids on his death bed. The paper dis...
the industry. The San Francisco 49ers is popular across the country, and its local fans approach rabid devotion. The team ...
supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...
the public officials of those states and those in the federal government, particularly FEMA and the Bush administration. Differen...
but it does provide greater ease of scheduling and avoids bye situations at playoff time. Eastern Conference Western Conference C...
UK, and felt by companies such as Marks and Spencer. In effect the market that Marks and Spencer sold to had disappeared....
company. While many people thought that the suit was ridiculous it was bad publicity for McDonalds. Another problem is the recent ...
free advertising for her and her company, which is now doing well. How might one explain this phenomenon? People tend to root for ...
to full- and part-time employees (Weber, 2004). It promotes the benefits of being in a community, including jobs and donations to ...
retailers were learning at the same time, but that Wal-Mart learned to apply better than most. When Walton was able to buy an ite...
then consider the manifestation of PR in the commercial world. With this background we can then apply the lessons to the examinati...
organization needs the strategic ability to change and/or reinforce public perceptions and thus, behaviors of individuals and orga...
are equally important in vision development due to the fact that the product does not materialize without the process. Their inter...
1988, the Assembly of the Public Relations Society of America adopted a definition of public relations: "Public relations helps an...
technological advance has proven essential for both small and large companies alike, it has also come to represent a new wave of g...
There is currently animosity between the university and the local community, which may result in difficulties when it comes to dev...
more lengthy and ongoing, and constantly emphasises the underlying rationale for the event....
In nine pages this paper presents a case study that illustrates how PR can assist in problem solving as it relates to pet stores a...
In fifteen pages this paper examines how public relations are faring in the digital revolution in a consideration of such companie...
In six pages this paper compares how public relations services are performed in France and in the United States with the increased...
In five pages the pros and cons of this observation 'Self awareness and co orientation by members of a public are necessary condit...
In eight pages this paper discusses the sales promotions shifts to public relations. Twenty one sources are cited in the bibliogr...
In four pages this paper examines the problem of e.coli bacteria found in Odwalla apple juice products from a public relations per...
In three pages a sample interview with a public relations professional is presented in a consideration of such topics as career co...
In twelve pages this paper examines public relations in a discussion of the role it plays within organizations that goes beyond th...
take a proactive approach, taking Harry to a drug centre where addicts were, taking a very different approach than would have trad...
and the customers of The Body Shop, the stakeholders involved are those who not only invest directly in the company but also those...
press, and publicity arising from those relationships (PRSA, 2002). These days, such relations can also be called "media relations...