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Essays 31 - 60

Understanding the Consumer Decision-Making Process

This 5 page paper summarizes the elements of the consumer decision-making process and considers how marketers can use the consumer...

Brand Marketing

same thing as a relationship so to speak. There are others who argue that people do not have such relationships as Fournier sugges...

Advertising Analysis With Toulmin's Model

and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...

Early Accounts of American Colonial Life

have long been "possessed" by adventurers, as this act would eternalize "the memory of those that effected it" (Smith). As this su...

Analyzing Dream Worlds Mass Consumption in Late Nineteenth-Century France by Rosalind H. Williams

In thirteen pages this paper features a chapter by chapter book analysis on William's examination of how the evolution of consumer...

Buying Green - Studies in Consumer Behavior

had the desired result, but there appears to be a saturation point (Obermiller, et al., 1995). After consumer awareness has been r...

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

Deregulating Public Utilities in Pennsylvania

This 3 page paper evaluates the pros and cons of deregulating Pennsylvania's electric companies, and argues that deregulation woul...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Toyota Supply Chain Management

is why Toyota adopted just-in-time (JIT) supply chain management many, many years ago. JIT is about having the right raw materials...

Daily Life during the Seven Years War in North America

going in different directions. I suspect we brought much of the prejudice with us from England. But there is no denying that the "...

Rayovac Corporation - The Rechargeable Battery Opportunity

also carried risks. Opportunities for Rayovac There was a broad and growing need and demand for batteries throughout Canada...

The Proliferation Of Nuclear Weapons In Developing Countries Is A Reality

same time officials felt compelled to somewhat shield the public from its alarming aspects in order to maintain civic composure. ...

The Expansion of Tesco into the United States

they have adopted a more modest approach with the use of small neighbourhood stores called Fresh &Easy, focusing on California, th...

"Indian Givers"

would be hard to take in everything at one sitting (Moyers, 2002). Weatherford claims there are literally no areas of modern civil...

Religion in America

in the United States as follows: "On a map, these show up as Roman Catholics in the Northeast and Southwest, Baptists in the South...

Settlement in Colonial America

any colony: its supposed to become self-sufficient and send profits back to the mother country. In Jamestown, the English "were un...

Settlements in North America: Spain, France, England and Holland

Spain in the mid-1500s, privately owned French ships - pirates in the eyes of the Spanish - attacked Spanish ships and ports in th...

Strong Colonial Frontier Establishment

grow and produce goods they found themselves with great products worthy of selling overseas. In addition, the East Coast was a coa...

North American Pow Wow

reality, the pow wow as we see it today has little relation to traditional Paiute culture! In reality the pow wow evolved a...

North America and the Conflict Between the Anglos and the Dutch

In three pages Island at the Center of the World by Russell Shorto is examined in order to discuss the Anglo and Dutch conflict th...

Environmental Pollution from China and its Impacts on the U.S.

combustion and this is leading to the damaging of health, the reduction in the quality of air and water, the damaging of agricultu...

Attitudes About Ageism

with people looking upon the elderly as slow, incapable, broken down and virtually worthless individuals. The notion of ageism is...

Sturino's Book on Italian Migration

Sturinos Forging the Chain, Italian Migration to North America, 1880-1930, which was published by the Multicultural History Societ...

Office Supply Stores

Discount stores and e-commerce stores have created major challenges for specialty types of stores, like Office Depot, the second l...

Alleged North and South Dichotomy and American Slavery

favor of slavery and the sentiment did grow as a result of Zachary Taylors presidencyi. Daniel Webster was a great northern advoca...

North America, India, and Indigenous Status

British, in particular, throughout Indian history have had a long-lasting impact on socio-politics and even religions particularly...

North American Human Social Groupings

human beings approach all of life. Defining and describing this change precisely is not an easy task. As Laslett points out, no ea...

North and South America Differences and Their Reasons

in the North. For example, at the very Northern parts of New York State near Canada, homes are very inexpensive. Generally speakin...