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Essays 2011 - 2040

Marketing Proposal for an Innovative Coffee Mug

A new type of coffee mug has been designed, as well as insulating the drink, it has additional components which can help heat or ...

Shifting Vietnam to a Global Economy

The writer discusses the way in which Vietnam is transforming into a free market economy despite the fact that it is a Communist n...

Product Development at Aqua Glass

in the mainstream market. Likely customers for the new product include: * Homeowners whose budgets do not extend to separate tubs...

Marketing Questions

et al, 2001). However, it is also possible that a researcher may have reservations regarding undertaking research this manner, as ...

The Nokia XpressMusic; Competing with iPhone

Coates (1985) looked at the idea of an environmental scan more detail, and identified four goals; the first is the detection of m...

The Marketing and Maintenance of Competitive Advantages at Tesco

The concept of marketing is more than simply advertising, although advertising is considered, and there is doubt that Tesco are an...

Mortgage Market Research

"that a decline in housing wealth dampens consumer spending at least twice as much as a same-sized loss in the stock market" (Coy ...

B2B and B2C Marketing: Similarities and Differences

supposed to be given good information, but when it comes to B to B, there are things that the business owners are expected to know...

Marketing Hi-Tech Products and Services

to help them create more professional looking results. There is little that Casio can do to actively manage the migration path, ...

Dell; Pre 1999 Problem

annual reports for 1997, 1998 and 1999 it is stated that the company is not satisfied with the level of sales and wants to increas...

Assessing Potential Organizational Diagnosis Tools

The writer looks at a range of three different tools which can be used as a framework to examine an organization. McKinsey's 7 S's...

Organizational Identity and Mission Statements

In a paper of three pages, the writer looks at mission statements. The relationship between mission statements and overall identit...

Learning from Errors - The Impact of Organizational Perception

If organizations and individuals are to learn from mistakes, the organization in which they occur need to have a positive approac...

Applying the Concept of the Truth to Organizational Research

The writer looks at how the concept of the truth is perceived and the role of the truth in research. The concept of the truth is e...

The Moral Code and Organizational Leadership

This paper considers the importance of establishing a written code of conduct in order to gain public trust. ...

Starbucks Organizational Culture

Starbucks changed the lifestyle of Americans. The founder wanted to offer the public a 'third place,' a place between work and hom...

Organizational Behavior Problem in Hospitals

A study by the Joint Commission revealed that communication failures were implicated at the root of over 70 percent of sentinel ev...

Organizational Ethics and the Value of Transformational Leadership

paper, one might well suppose they were an independent business consultant contacted by the leaders of Conglomo Corporation, an in...

Research Results Determining a Link Between Readiness for Change and Organizational Learning

Using data provided by the student the writer provides an analysis of survey and case study results where there is proven to be a ...

Target Corp. Organizational Structure

For example, a firm may be divided into a structure, such as marketing, finance, manufacturing and retail. This has the benefit of...

Identifying a Suitable Organizational Diagnosis Model

assessed in the context of Microsofts acquisition of Skype. The first model to be assessed is the Force field Analysis of Kurt L...

The Specific Difficulties Associated with Implementing Organizational Changes during Recessions

a change will have many influences which may not be expected, and could change processes may require frequent adjustments to accou...

Psychological Testing in an Organizational Context

be extremely difficult to ascertain ahead of time exactly what types of questions needed to be asked to cover the whole spectrum. ...

Instituting Organizational Change

the challenge of changing behavior that is engrained and automatic. These behaviors intuitively feel right and correct, even when ...

Organizational Learning Consideration for Entry into a Middle East Country

to the process of learning and organizational learning, from the application of general learning concepts such as Kolb with the co...

ORGANIZATIONAL BEHAVIOR AND COMMUNICATION

somewhere along the way. If, for example, a decision needs to be made by a certain "higher up," and that "higher up" is out ill, o...

TOPICS ABOUT ORGANIZATIONAL CHANGE, LEARNING AND SETTINGS

here." Even if the idea saves time and resources, because its not the way things have been done, it wont get considered. Now pictu...

Organizational Change Management

the change is a long-term process; celebrate small successes and keep moving forward towards the outcome; and anchor the change so...

How Unilever Leveraged the Finance Department to Promote Organizational Growth

the firm with its target market (Kotler and Keller, 2008). This can be examined from the marketing perspective, but it may be argu...

Incentive Programs and Organizational Innovation

field. While a solid and dependable service model that builds a strong foundation of customer trust and loyalty is still a necessa...