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Essays 421 - 450

Are Marketing Plans and Audits Really Needed?

it is undertaken and its importance in a changing environment that is to be assessed. 2. Marketing The aim of marketing ad the ...

HEWLETT-PACKARD: A STRATEGIC AUDIT

service unit - and that offers business process outsourcing, development of applications, systems integration, networking and so o...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Article Critique

and to correlate the wealthy reports into a single source, with the idea that a correlated paper may bring together different idea...

Empirical Evaluation

healing. Respondents who reported moderate stress before group (56.3%) experienced a decrease (43.8%) after group that dropped th...

Hershey's; Strategic Analysis

firm has not diversified into some non confectionary food areas and the firm sells its goods in 90 countries (Hersheys, 2009). How...

Computer Security Issues

types, event-oriented logs and keystroke logs (Audit trails). Event logs, as the name implies, record system events, while keystro...

Assessing HSBC's Marketing

What changes have occurred and how might those changes be attributed to marketing efforts? * PEST analysis. This is assessment fr...

Conceptual Marketing Models

In eleven pages this paper examines marketing audit, processes of consumer decision making, product life concept, and GE matrix co...

Australian Corporations Act of 2001 and Public Company Directors

that this move was constitutional (Lexis, 2004). The idea may have been to increase protection for shareholders and develop unifor...

Accounting Audits, the Public Company Accounting Oversight Board and the Sarbanes Oxley Act, Statements on Auditing Standards 99

the creation of a Public Co. Accounting Oversight Board (PCAOB). One year later, during 2003, the American Institute of Ce...

Effective Strategic Human Resources Planning

abilities. Of course it requires a full complement of management, accounting and sales personnel; it also employs many types of e...

Strategic Audit of Sears

on the Internet (Halligan, 2002). * This marriage also gives Lands End face-to-face consumer exposure wherein consumers can try on...

Auditing Issue of Freud Detection

in many cases such as banking or health care such audits are mandated by law as well as recommended by the industry in questions p...

United Kingdom Business and Environmental Issues

demand for development and the protection of the environment" As such this can be seen as an attempt to regulate and bring togethe...

Internal Control and the Sarbanes-Oxley Act

demands by the federal government to comply with the internal control systems which were really designed with the larger publicly ...

Disney's Strategic Decision Making

In ten pages this paper examines Disney's decision making process in a consideration of financial analysis and the influence of a ...

8 Points of a Productivity Audit

take form. During necessary organizational strategy revisions, the mission statement is one of the first documents addressed; by ...

Walt Disney's Strategic Management

Clearly, competitors in those industries with greater rivalry will need to keep closer tabs on their own competitors. Pizza deliv...

Post WorldCom and Enron International Accounting Standards

a result of ending some of the companys more obscure partnerships (Leonard, 2001). And, it was these partnerships that severely h...

Independent Regulation of the SEC Auditor

In seven pages this paper examines the impact of regulations on independent SEC auditing compliance. Twelve sources are cited in ...

Auditing Process and the External Auditor's Role

appears to be a prevalent theme in almost all of the recently profiled collapses (2002). In other words, even if there are proble...

A Case Study of the Brookstone Hospice

A research paper that draws upon a case study of the Brookstone Hospice. The author presents a method for a strategic corporate a...

Markeint Audit of Apple Computer, Inc.

In twenty pages this research paper audits Apple in terms of headings and subheadings involving marketing systems, organization, f...

Organizational Leadership Audit

In nine pages this paper discusses a bottom up leadership audit within an organization in a case study of Citibank and the inclusi...

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

Independence and Auditing Rules

In a paper consisting of seven pages the SEC auditing rules' changes and the Big 5 reactions to them are discussed in terms of acc...

Security, Accounting, and Information Systems

In five pages this tutorial answers questions regarding IS uses in security and auditing areas. Two sources are listed in the bib...

Clinique Marketing Controls Establishment

In six pages Clinique is examined in terms of the need for the establishment of marketing controls and audits ideally semiannually...

Ethics and CPAs

In five pages the accounting profession is examined in terms of ethics especially as it pertains to auditing and evaluates the var...