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Essays 61 - 90

A Tutorial on Comcast

Income $1,066 9.6% # Employees 25,700 51.2% At this point, the student may want to include additional fiscal data, such as a com...

Marriott International's Competitive Advantage and Strategy

In fourteen pages this paper discusses Marriott International's strategies to maintain its competitive advantage with PEST and SWO...

Analysis of Boeing

In nine pages this paper analyzes the Boeing Company and its acquisitions by using 3 generic market retention strategies, Porter's...

Case Study on UK Retailer European Expansion

In eight pages this paper examines a retailer in the United Kingdom's desire for continental expansion and discusses such relevant...

Marks and Spencer' Analyses

In five page a strategic consideration of Marks and Spencer includes PEST and SWOT analyses along with an examination of internal ...

Performance Case Study of Dial Corp

In eleven pages Dial Corp's performance is assessed through such tools as Porter's Five Forces model, PEST and SWOT analyses, with...

Foster's Lager Marketing

In nine pages this paper assesses current marketing performance and strategy of Foster's Lager by way of PEST and SWOT analyses. ...

British Omnipoint and Telecom

In six pages these companies are examined in terms of differences and similarities as revealed in SWOT and PEST analyses. Six sou...

Advantix® and Marketing by Eastman Kodak

In sixteen pages this consumer imaging technology by Kodak is evaluated in terms of performance, PEST and SWOT analyses, and marke...

Coles Myer Australian Retailer and Strategic Planning

as its core business department stores as well as discount stores and specialty clothing stores and boutiques (Treadgold, 1996). ...

New Supermarket Product Line Developed

of the market, compared to Sainsburys 15.8% and Tescos 22.5% in October 2002 (Harrington, 2002). However, out of these top three i...

External Commercial Environmental Tools of Assessment and Analysis

In this way the changes that are made can be planned to minimise the negative influence and reduce their impact as well as...

Expanding UK's Starbucks Business

If we wish to consider the UK market, and how this may be developed we can consider the way that this may take place, but to under...

Strategies of Dyson Limited

the internal strengths in exploiting these opportunities while avoiding internal weaknesses and are more likely to gain competitiv...

Bubbles and Doughit Case Study Analysis

the public eye or not. In fact, the way a company is perceived by the public, whether true or not can determine whether it is suc...

A Lloyds and TSB Merger Assessment

In five pages this clearing bank merger of TSB and Lloyds is assessed through the employment of PEST, SWOT and Porter's Five Force...

Marks and Spencer Analysis

Marks and Spencer published the company-wide Global Sourcing Principles. This guide shows that they clearly require "all our dire...

Post 911 Airline Industry

missing. There are no passengers or crew members missing among those four hijacked planes, however. All 266 died at the hands of...

UK Starbucks in the Future

formulation, and Starbucks success in the UK depends on a sophisticated understanding of the rules of competition. These rules of...

Marketing of the United Kingdom's Thornton's Chocolate Manufacturer

This next section will examine Thorntons marketing strengths and weaknesses both PEST and SWOT analyses. PEST, which stands for p...

History and SWOT Analysis of Starbucks

coffee (Starbucks, 2003). By 1987 the Il Giornale company, that was the company founded by Schultz is so successful it is able to ...

Company Analysis of Waterford Wedgwood

of differentiation that this gave, after only one hundred years of operation the company failed(Waterford, 2003). High taxes and a...

Two Part Examination of British Airways

journeys as well as the requirement for an increase in the supply to the airline carriers by way of additional aircraft themselve...

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...

Case Study of Eastman Kodak

$3 billion in the next three years acquiring and investing in digital technologies (Perlisky, 2003). George Eastman founded...

British Tourist Attraction the Cutty Sark's Marketing Plan

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

Report on the Airline Industry

2003). Air travel at this time was very rare and very expensive, IN many ways this may be seen as the very beginning of the servic...

Australia Telecommunications Company Telstra Corporation Ltd

aggressive growth strategy. However, to look at how the company can continue the strategy we needs to look at the position of the ...

Sugar Industry of the United Kingdom

1996/7 1997/8 1998/9 1999/0 2000/1 Consumption in millions of tonnes 2.396 2.327 2.304 2.309 2.323 2.337 In looking at the perfo...

Analysis of General Electric

been a big influence on the compnay, If we look at the peromance fo the company before the decline triggered by September 11th it ...