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Essays 511 - 540

Deleterious Impact of the Joe Camel Cigarette Advertising

In five pages this paper discusses the detrimental effects of the Joe Camel ads in terms of targeting the youth market and increas...

Franchising of Fashion Cafe

In eight pages a proposed Fashion Cafe franchise is considered in a discussion of its present financial condition, target markets,...

Overview of the Rent to Rent and Rent to Own Furniture Industry

In five pages this paper focuses on the rent to rent and rent to own furniture industry in a consideration of channel distribution...

Ford's Kia Marketing

In five pages this paper examines the target market and segmentation for the Kia advertising campaign launched by Ford Motor Compa...

Millennium Dome's Downfall

In eight pages this paper applies a PEST analysis to support the argument that the Millennium Dome mistakenly positioned its targe...

Target Corporation Analysis

In a paper consisting of five pages the reinvention of the Target Corporation is examined in a discussion of logo display and 'che...

Weather Watch Marketing

of a major storm. Thus, the watch would have another indicator to alert the owner. It would know the temperature and so would be a...

Dishwasher Powder Launching

In ten pages launching a new dishwasher powder product is discussed in terms of target market, product design, advertising, and th...

Farmers Auto Insurance Marketing

large insurance companies - including Farmers - encouraged agents and independent salesmen to focus on life insurance sales. ...

Religion and Consumer Behavior

students who were not religious consumed alcoholic beverages at a high rate then those students that professed religious faith. Fu...

The Potential of Levi Strauss to Sell Business Suits

are not currently in the suit segment of the apparel industry this creates a number of challenges when applying this model. When t...

Home Depot's Location Strategy

and even employees were concerned. One mused, "They are just doing this to prevent Lowes from getting into the market ... I am wo...

Urban Outfitters

2008). Other stores opened in the interim, however. The company established its Free People wholesale division in 1984 and...

Should Home Depot Expand into China?

of the company, which is increasing the return for investors? The idea of expanding into China is an international expansion st...

World Wildlife Fund Marketing Plan

wildlife and wildlife habitats throughout the world. The international headquarters are located in Switzerland, but the organizat...

MCDONALD'S AND PRODUCT MATRIX

kids (this is why the Ronald McDonald charities were set up, too) (Spurlock, 2005). Along those lines, McDonalds other ta...

Starbucks Advertising

market and audience The target market Starbucks is part of the problem. The core target market in the past have been office worke...

How Retailers Select Site Locations

resources will need to be allocated. The aim of this paper is to consider the way in which retailers do, or should, choose locati...

New Business Concept - Mobile Brake System Servicing

may also be serviced as the majority of cars and entrance barriers into the car segment, for both commercial and for domestic car ...

Marketing for an Over the Counter Medication

product will be used. The firm will choose a target market by looking at the potential segments which the product will satisfy an...

The Role of Advertisers and Public Relations in persuading women to smoke

that while the aesthetic nature is specifically associated with each passing era, the fundamental approach to reaching a female au...

Proposal to Develop

be accessed remotely is already a key element of data that can be accessed by physicians, allowing them to gain up to date researc...

Marketing Audit Planning

attributed to marketing efforts? * PEST analysis. This is assessment from the perspective of the political, economic, social and ...

Analyzing 10 Print Ads

the camera and images that give the appearance of a traditional SLR camera. This is an advertisement that could be used in many cu...

TIC Real Estate Developers Problems in Georgia and Possible Solutions

in the service, and identifying what is wrong to develop an intervention strategy. A tool that has been developed to look ...

A Paper About Wal Mart

costs low extended to his new company; "[O]n business trips, everyone, including the boss, flew coach, and hotel rooms were always...

Young Mothers and the Marketing of Pharmacy Services

support. Most of the time she enjoys her children and takes life in stride, but it is difficult when one or both is sick....

UK Supermarket Industry Analysis

profit in the UK supermarkets when compared to the countries. This was a lengthy government investigation, however, it was found t...

Advertising Analysis of Red Wing Shoes

free kickstand with purchase. It only says Keyport Army & Navy Store at the bottom of the ad. This is a joint promotion of Red Win...

Dell; Pre 1999 Problem

annual reports for 1997, 1998 and 1999 it is stated that the company is not satisfied with the level of sales and wants to increas...