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Essays 1051 - 1080

Overview of the Internet and Marketing III

In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...

Product Innovation Process

In six pages this paper examines culture, structure, and strategy as each pertains to the product innovation process. Four source...

Specific Population Targeting Proposal for Marketing Research

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

Contemporary World and the Importance of Marketing

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...

Techniques in Advanced Marketing

This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...

Diamond Monopoly of De Beers Consolidated Mines Limited

In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...

Celebrity Product Endorsement and Reaction of Consumers

In seven pages a research project on advertising utilizes a survey in order to evaluate how effective celebrity product endorsemen...

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

Pepsi Products, Pepsi Owned Restaurants and Transfer Pricing

In five pages this paper discusses internal transfer pricing and how it can benefit PepisCo. One source is cited in the bibliogra...

An Overview of the American Express Company

In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...

An Overview of Trends in the Gross Domestic Product (GDP)

This five page paper highlights trends that unfolded between late 1995 and early 1996 in G.D.P. for retail sales, interest rates, ...

Mexico and Success of Direct Marketing Campaigns

In five pages marketing and theatrical production are examined within the context of Mexico's direct marketing campaigns and the f...

Segmentation and Pricing at Nike

can develop and maintain the same start-up attitude that propelled Knight to work under 28 years ago in founding Nike. There appe...

A Lara Croft and Lucozade Marketing Case Study

it is only one of some different variations, all of which may be seen as supporting the main theme of energy, for example Lucozade...

Proposal for Internet Expansion of Chiropractic Office

by an alliance of 15 individual chiropractic offices in Northern California. The purpose of the proposal is to seek expansion f...

Wall Street Journal and Marketing

ODonnell has positioned it as a fast-growing, Internet-based retailer of popular hard goods made by companies that cant or dont wa...

China and Credit Card Marketing

situation in China as well as the life cycle of the credit card as a product or service. China has been accepted into the World ...

Marketing the Visiting Nurse Association

even through government agencies (Visiting Nurse Association-Omaha/Southeast Nebraska, 2002). Various programs and services are sp...

Electrical Product Quality Judgment

greater propensity to breaking. The feel of the material usually plastic, and its finish, will also be important, as this will al...

Analysis of Nike

than the competitors products (Labich and Carvell, 1995). The groups loyalty to the company is close to fanatical, many even havin...

Ford Pinto and Product Safety Management

this car alone (Grimshaw v. Ford Motor Co, 1981). Mother Jones Magazine, August 1977 issue, blew the lid off of Fords deceit by c...

Xerox DC420 Product Segmentation Strategy

to suit the specific needs of the business customer. The capability that the product has for upgrade further enhances its a...

Student Submitted Questions on the Life Cycle of a Product

In seven pages this paper answers student posed questions on the life cycle of a product in terms of production model development ...

Marketing, Retail Sales, and Communication

its primary employers consist of various industries and manufacturers. In 1995 the population of Paducah itself was 26,749 (Kentu...

Taco Bell Opening in the United Kingdom

In eight pages this paper discusses the relevant topics pertaining to the opening of a UK Taco Bell including costs, exchange rate...

Vegetarian Dog Food Marketing

In five pages this paper examines the marketing of vegetarian dog food in terms of target market identification, campaign outline,...

Pet Food New Product Launching

In five pages this paper examines how to launch a new pet food when there is a limited budget in a consideration of press targetin...

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...