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Essays 121 - 150

Tools for Public Relations

The writer presents a paper written in two parts, both parts concern at issues associated with firms using marketing PR. In the f...

PR and BP Katrina and Fiscal Cliff

This essay discusses several topics: how to develop interpersonal relationships, different publics in public relations, and the ef...

CHANGING AQUARIUS ADVERTISING'S ORGANIZATIONAL STRUCTURE

This 5-page paper focuses on case study questions about the organizational structure of Aquarius Advertising Agency -- and how it ...

ADVERTISING REGULATIONS: CHILDREN AND FOOD ADVERTISING

to be exposed to higher volumes of food advertising on television, with the goal of encouraging these children to eat unhealthy fo...

Advertising's Optimal Types

been seen recently (How often should you advertise? 30), then those shopping for shampoo may be convinced to try the product. Meow...

Advertising's Power

outside of the home to shop for something was very appealing to the consumer. The other big draw was the fact that the average lis...

Market Consumption and Advertising's Impact

In seven pages this paper examines market consumption in a consideration of how it is influenced by advertising. Six sources are ...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

Advertising's Subliminal Messages

idea that the forbidden is better, is still in effect. Many people will overspend on a pair of brand name jeans which they could h...

Advertising's Various Steps

our lives, in a psychological effort to cause us to purchase the product. In effect, the message is if you buy this product your ...

Advertising's Positive and Negative Social Impact

In five pages this critical paper examines the social benefits and detriments of advertising. Four sources are cited in the bibli...

Methods Of Persuasion Used In Mass Media Advertising: Gender

that targeting specific markets is an even more critical component to establishing a secure consumer base - which is more often th...

Jay Chait's "Illusions Are Forever"

to unravel; given the fact that people were beginning to acquire mass quantities of commodities they had never before possessed cr...

McDonald's and Obesity; A Case Study

eating. This will help empower them to make decisions regarding their own diet. It will also placed pressure on the companies to c...

The Impact of a Fall in GDP on Plan to Release and Produce Documentaries

are indications of an upturn there may be different conditions in six to 12 months where there will be a greater level of disposab...

Fight Club/Injured Male Egos & Dystopia

film is much more complicated than the "how." On the day that Tyler emerges from Jacks subconscious, the airline loses Jacks lugga...

Quincy Jones for the Rock and Roll Hall of Fame

into rock and roll but focused more on jazz, pop and soul. His production capabilities are legendary, in no small part because of...

Simultaneous Distribution in the Film Industry

of the industry. Steven Soderbergh is the director of Bubble, Wagners first film targeted for simultaneous distribution. Though ...

The use of Research Evaluation in Designing a PR Strategy

a campaign to include research evaluation in a marketing scheme, there are questions to be asked. Weinter explains that some quest...

Korea Cloning in the Peer Pressl

One of these articles, the primary research article, is "Dogs cloned from adult somatic cells" published in the November 21, 2005 ...

Advertising Analysis of Red Wing Shoes

free kickstand with purchase. It only says Keyport Army & Navy Store at the bottom of the ad. This is a joint promotion of Red Win...

Cell Phones and Cancer: Examining Sources of Information

that has been devoted to it over the years, we still do not know what causes cancer. We know what cancer is and in most situation...

Bad Press Recipient Exxon Mobile

Standard Oil Company of New Jersey (Exxon) and Standard Oil Company of New Jersey (Mobile) (Exxon Mobile, 2005). CURRENT BAD PRESS...

Different Definitions of PR

encompassing. In the formal definition of "public relations" provided by the Public Relations Society of America, the ter...

Internal and External Organizational Communications and PR

When dealing with a target market, the organization is focused on one particular segment of its audiences - that segment which is ...

Naquurug Corporation and PR

numbers on product packaging so that consumers can discuss the product or ask questions about it, and it provides the impetus for ...

Security Patches Released by Microsoft

released in 2001 to correct the programs "vulnerability that could allow malicious code to run in a Rich Text Format (RTF) documen...

Societal and Organizational PR Functions

the intended function. Employee relations have an organization function and can mean the difference in a productive or an unprodu...

Article Analysis: Two Human Resources Issues

that the measured used by HRM departments will often have further reaching impacts that initially perceived or even desired. Where...

The Role of a Free Press in a Free Society

and balances. In conjunction, Bartlett also recognized that the press often holds existing politicians (the President, for exampl...