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Essays 391 - 420

Product Innovation Process

In six pages this paper examines culture, structure, and strategy as each pertains to the product innovation process. Four source...

Hydroponic Produce Markets

In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...

Coca Cola Classic's Marketing

In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...

Modern Management Strategies

In seven pages the changes to management strategies in recent years are examined with such topics discussed as information technol...

A Church and Dwight Business Analysis

In using Michael Porters Five Forces model (which focuses on a barriers to entry, competitive rivalry, buyer power, supplier power...

Global Business and Manchester United

within the UK. However, Manchester United has managed a feat few sporting clubs realise, they have crossed international b...

Blue Bell Creameries and Corporate Level Strategy

its distribution system. In fact, throughout the years, Blue Bell had crafted an image as being "the little creamery in Brenham" a...

Marketing Strategies For Dove Brand Soap

familiar with. Before using the case study, theory should be explored to provide a basis for discussion. II. Marketing Operatio...

Developing a New Product

word, mark the book or cut and paste sections as well as highlighting the sections for restaurant at a later date, all without mar...

Gatorade and Tylenol, Marketing Strategies

that sixty percent of consumers believe a company with a good reputation would not sell poor quality products (Bell 1994). ...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Gross Domestic Product and Gross National Product

takes into account only the final product: for example, the revenue gained from selling raw materials to a manufacturer is not inc...

New Product Marketing

In five pages the new product named Juice Bomb Fruit Drink is examined in a consideration of marketing strategies. Four sources a...

Discovering and Marketing a New Product

In twenty one pages this report discusses DaimlerChrysler's desire to introduce a motorbike to its product line and considers pote...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Pricing Justification of Units in a Supplier Price Analysis

In five pages this paper examines ChemCo in a consideration of the price justification for 4 technological equipment units in this...

The Cheapest Car in the World; The Case of Tata Motor's Nano

The idea of the car coming from Tata Motors may be seen as unsurprising considering the background and culture of the company. The...

Using CAPM and CGM to Calculate Stock Price for XYZ

the expected market return less the risk free rate. However, in the case we do not need perform this section of the calculation as...

iTunes

able to gain a first mover advantage and held majority of the market for MP3 player sales (Thompson, 2007). The initial approach w...

Nike

product, but do not manufacture anything. Nike rely on third parties to undertake their manufacturing. 2. The Company within the ...

The Economics of Ticket Pricing for Airlines

The writer looks at the economic impact of supply and demand on ticket prices in the aviation industry. The paper answers the ques...

Economic Issues in the Electricity Market

The elasticity and influences on the demand for electricity are identified and assessed. The impact that prices increase will hav...

There is No End in Sight to High Gasoline Prices

course, while people today shudder at the thought of oil prices of more than $100 per barrel, it is prudent to discuss how that tr...

Valuing an IPO for JetBlue

is that of the dividend discount model. The rationale behind this model is that the value of a share should be calculated by refe...

Using Statistical Analysis and Explaining Probability

collected on the same date each month, the 12th. However, even during a day there are a number of different data points which coul...

Financial Theory and Corporate Policy

choice will be made between the alternatives (Elton et al, 2002). There may be situations where there is certainty of outcome. Thi...

Managerial Economics Questions

able to be increased more as the demand would not decrease proportionally but at a rate less than the increase. If there are even...

Gasoline Prices Change and a Reflection of Supply and Demand

way prices are expected to change, the AAA, which has been taking weekly surveys of prices from 2,8000 gas station in the state ha...

Economic Profile : Airline Industry

of airline tickets affects the demand. Rubin and Joy (2005) reported that the demand elasticity for leisure travel is 2.4, which i...

/E and Book to Price Ratio Calculations

be seen in companies that are expected to show high growth in the future or those shares which are over priced, so despite the cha...