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Essays 511 - 540

Houston Promotion and the Value of Drama and Literature

In five pages this paper examines how Houston promotes drama and literature through theater and writers groups and considers their...

Media and Film Documentaries in China

which provided free education, pensions, and social services to the people and peasants. Instead, the self-sacrificing citizen of ...

Timotei© Marketing Plan for

has lost market share without making any changes aside from the package that consumers no longer recognize as being their old and ...

China Tea House Retailer Marketing

the teas background and uses, but still providing no discounts on it. It is merely one weeks featured tea in each of CTHs stores....

Reich's "The Future Of Success: Working And Living In The New Economy" - Brief Chapter Overview

value amidst an ever-changing social landscape may present opportunity on the one hand but as Reich (2002) points out, it also ref...

Music Industry Marketing

a point of influence with a major label. The music industry has complained for some time of its inability to sell albums....

Marketing and Budgeting for a Recycling Project

eliminate the risk of non compliance and simply use new equipment each time. With mass production techniques it was possible to pr...

Marketing Plan for a Golf School in Shanghai

look at how the marketing can attract that target market. 2. The Target Market Golfing is a leisure activity, those who will be...

Defining Public Relations

A 3 page paper providing several definitions of public relations, including the dictionary; the Public Relations Society of Americ...

BYRD Marketing Mix

at the time of introduction or at other times in which a specific product needs rejuvenation with consumers (Murry and Heide, 1998...

'Parliament of Fowles' by Geoffrey Chaucer

not procreate indiscriminately but should rather follow Natures example and wait until circumstances are optimal in order to add t...

Nichiren Shoshu Buddhism and Diversity

"white" churches despite the fact that acceptance is preached as part of the religion itself. A student wanting to embark on a ca...

How to Market a New Watch

In five pages this paper considers how a new watch might be marketed in an examination of placement, promotion, and pricing. Four...

Marketing and Opinion Leader Targeting

care products. This is especially true when consumers believe the person really is a doctor or other health care professional. E...

The Fundamentalist Middle East Society and Anti-Westernism

on greed for middle east resources, notably oil. They fear that the western culture, with modern conveniences and popular culture...

Effective Entertainment Marketing Tool Known as the Talk Show

after the season for the new MTV hit had ended. Indeed, these appearances seemed to spark sales of Ozzys new CD and secured the fa...

Global Video Game Consoles

of Realism There is little doubt that competition is a given factor among most businesses that are attempting to globalize...

Management, Women, and 'the Glass Ceiling'

families still have an ongoing struggle to contend with in relation to equal economic treatment in the workplace, even though they...

WTO's Controversial Position

its advantages as well as its disadvantages. If we wish to consider the role of the World Trade Organisation we need to consider...

Questions on Aggregate Health and Community

more personal, incorporating "personal health behavior change" (Anderson, Palombo and Earl, 1998; p. 205) as well. 2. What...

Clinical Nursing Ladder System Development

process variation, foster awareness of the impact of different clinical decisions, and encourage reduction in undesirable practice...

Questions on Marketing and Business

of Movement and Change. Hastings (2000) writes of the effectiveness of the Internet in conducting preliminary marketing research ...

Soccer and Economics

as the quantity of a good or service consumers are willing and able to buy at a given price in a given time period" (Tutor2U Limit...

Ten Issues Relating to HRM

setting goals and objectives and developing action plans that fit within the companys larger goals (Bowie State University, 2001)....

Advertising Changes Since the Fifties

items (such as a car) "on time" (i.e., on credit) was a growing trend; department stores and some other retailers offered credit t...

Advertising Changes During the Last Fifty Years

provide a method of breaking down the marketing mix into manageable and maneuverable components. As more marketers seek the atten...

Philip Morris' Marketing of Marlboro Cigarettes

to car companies. Marketing Activities The images of the Marlboro man were for so long the focus of the campaigns, with the i...

STDs and Plans of Health Promotion

in the heart and nervous system, or in some cases, death (WHO, 1996). While health promotion relating to STDs may be a global mis...

Personal Cholesterol Level Reduction and Health Promotion

of exercise extend beyond helping to burn the energy that the body stores as fat. Fat and cholesterol can collect along the...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...