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Essays 121 - 150

Music Industry Marketing

a point of influence with a major label. The music industry has complained for some time of its inability to sell albums....

Applications of the Classic Tests for a Just War

under the just intention of abating evil and promoting good, 4. whether other means of rectification have been attempted and war ...

The Marketing of Nokia and Sony Ericsson in the United Arab Emirates

leading suppliers of telecommunications equipment, best known for mobile or cellular handsets they also supply a range of supporti...

PepsiCo

lifestyles are referred to as "smart spot" eligible products. These products "meet authoritative nutrition statements set by the N...

Marketing Plan for a Golf School in Shanghai

look at how the marketing can attract that target market. 2. The Target Market Golfing is a leisure activity, those who will be...

The Power of Incentives

are Creative," 2007). While contests are good, simply giving the winner some money is not a good idea. Why? The reward should be d...

An Annotated Bibliography of Health Articles

quality of life to a term relative to happiness. This result is less measurable than the authors had hoped, and so they proposed ...

Marketing for Massage Oil in the UAE

a higher quality product giving the appearance of value for money in the price, this will also help encourage retailers to stock t...

Business Ethics (Annotated Bibliography)

in Distribution. European Journal of Marketing, 23 (2), p. 123- 129. Authors define and address the concept of "channel cheati...

BYRD Marketing Mix

at the time of introduction or at other times in which a specific product needs rejuvenation with consumers (Murry and Heide, 1998...

Health Promotion Proposal/Childhood Obesity

low self-esteem," but there are also serious health repercussions that can follow children into their adult years (Henry and Royer...

Defining Public Relations

A 3 page paper providing several definitions of public relations, including the dictionary; the Public Relations Society of Americ...

Overview of Family Health Nursing

says that families have been sorely neglected as a great deal of nursing practice continues to focus on individuals (Denham, 2003)...

4Ps's of Toshiba's Tablet Personal Computer

Microsoft Tablet operating system designed fore this new generation of computers, the current version being Windows XP Professiona...

Strategic Communications at Starbucks

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

Marketing Communication Plan for Launching a Hair Gel

The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...

Marketing Activity - Promotion : Case Study

the themes, graphics and copy effective? No * Are the chosen media adequate? No Public Relations (which includes publicity) * Do...

Organizational Understanding Increases and Automotive Industry Change

to the most suitable employee, should perform the task in their machine like manner. Taylors theories made assumptions and ...

Process of Health Promotion in the Media vs. Peer/Family Influence for Individual Change

be argued, then, that peer and family factors play a major role in how health messages are spread to change at-risk behaviors. Pu...

Clinical Family Health Promotion Outcomes Analysis

intervention protocols. In particular, this model has been utilized to consider the way in which health professionals address beh...

Golden Age of Hollywood and Exploitation

between studio systems and exhibitors, alliances established through vertical integration. One of the most important inclusions i...

Proposing Increasing a Minor League Baseball Team's Revenue Streams

as well. If pricing is too high, there will be more unsold seats. Another part of pricing is whether or not there should be tier p...

Impoverished Children and Better Nutrition Promotion

spiral effect of poor nutrition, Americas obesity epidemic now has led to the emergence of a developing diabetes epidemic as well ...

Africa and Promoting the Immunization of Children

II. Population The target population for this inquiry are children of the world. However, the population needs to be narrowed as...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Madagascar Resort Pricing, Placement, and Promotion

companies will find them appealing and want to sell them in the brouchers. For this we need to look to similar establishment and h...

Education and Health Promotion

fundamental differences between the two concepts. Whitehead (2004), for sake of clarity, delineates the foundation of health-rela...

Examples of the Promotion Mix and Its 5 Components

burst promotion or it might be long-lived, referred to as a DRIP promotion (thisisthebarmyarmy.co.uk, 2005). Sales promotions enco...

Promotion Problems and Organizational Behavior

financial quotas, but her performance is still undesirable; her failure to win promotion should be a wake-up call for her. Howeve...

Overview of Health Promotion and Health

absence of disease and infirmity" ("Definitions of Health and Fitness," 2006). Health promotion, on the other hand, " is the combi...