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Essays 151 - 180

Three Questions on Behavioral Finance

is made. Mayes cites 6 reasons that may impact on a rational judgment, these are overconfidence, fear of regret, cognitive dissona...

Aviation Fixed Base Operations and Advertising

(in descending order) are Texas, California, Florida, Ohio, Delaware, Kansas, North Carolina, Illinois, Georgia and Michigan (Busi...

Emergency Medical Response System Business Plan

and the need for emergency medical help is growing. Since health care professionals will be volunteers, there is no need for large...

A Case Analysis of Fax International

begin deregulation of the telecommunications market. At the same time, the United States and Japan have negotiated an agreement k...

Discussion Questions on Strategy and Marketing

more targeted micro-marketing" (Mass marketing comes unplugged, 2005), primarily because it is no longer possible to gain a mass a...

'Flanking in a Price War' Summarized

must be narrowly defined and must not deviate from the boundaries given it at the outset. Of course approaching a study in this m...

Business Plan for Krista's Clothing

video rental stores. Conventional wisdom says that in starting a new business, it is necessary to find something new that has at ...

Business Climate of Cambodia

In nine pages this paper discusses the Cambodian business climate and economy and what it would take to enter the international bu...

India Business Practices

In ten pages the India business market and its practices are discussed particularly as they relate to Americans who conduct busine...

Overview of Small Business Operations

In fifteen pages this research paper examines running a business in a consideration of financial, marketing, and business plans an...

An Intellectual and Industrial Property Protection Strategy

slogan and other unusual characteristics. For all they know, the slogan from the simple childrens rhyme ("Mary, Mary, quite contr...

Marketing to the International Community

Culture is important for a business to consider in international marketing, but also such mundane issues as electrical service and...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Economics

In eight pages questions pertaining to economics are examined and include the market economy and externalities, free global trade,...

Aviation Charter Business Startup

In five pages a prospective aviation charter business is examines in a startup overview that includes business and financial plann...

Recommendations for a Spa - Services and Marketing Improvement

provided impacts on this, but other influences will include the vision of the firm and the values that they project (Higginson, 20...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

Dealing with Corruption, Theory and Strategy

its agenda does not include attacking either individuals or particular governments. The organization maintains that "Combating co...

Professional Marketing Services' Marketing

In five pages this paper considers how to effectively market a new professional advertising and marketing services' business in a ...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

'Trados' Translation Software Marketing

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

Market Economy of Brazil

In ten pages this paper discusses the economy of Brazil in a consideration of markets and its business sector with marketing venue...

Magnetic Resonance Imaging and Economics

In fifteen pages this paper examines MRIs in a history that examines its market value, financing, marketing, and business implicat...

DuoLine Marketing Plan

In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...

Contemporary World and the Importance of Marketing

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

Apple Computers' Struggle Against Microsoft.

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

Environmental Factors That Affect Marketing

removes geographic boundaries, allowing even the smallest company to participate in the global marketplace. Coca-Cola has careful...

Harland Case Study

benefits, the economies of scale and a guarantee of consistency are two of the principle attractions (Levitt, 1983). This will res...

Global Business and the Market of China

In six pages this report discusses global business and marketing and the Chinese market in a consideration of advantages and disad...