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Essays 241 - 270

Big Drive Choices for Price and Differentiation

making their vehicles last longer during difficult economic conditions, This is a common move seen, with long lasting goods more l...

The Marketing Medium Choices for Apple

approach; it can be very expensive. The use of television advertising may also be difficult due to the high level of interference ...

Potential Strategy for Samsung

In a competitive environment a firm has to be able to adapt and adjust, understanding the environment within which it is operating...

Determining Market Entry Strategies

Once a country has been access as viable and a market assessed as accessible the next stage is for the firm to examine potential m...

Analysis of Microsoft

been in existence for 35 years; Microsoft was founded in 1975, by two college friends; Bill Gates and Paul Allen (Lesinski, 2006)....

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

The Success of Amazon.com

and software. Acquisition have also brought more products into the fold, with everything for toys to pet products. The strategy t...

Scope Mouthwash; Marketing Case Study

$4 million in marketing including trial samples, coupons and other promotional activities, over a 3 three month period between 199...

Percy Wants Darby's Gazebo

Darby likely has a right to simply change his mind. If Percy paid Darby in advance, then whether he owes Percy a gazebo or not, D...

Percy Wants Darby's Gazebo

the meantime, Percy merely wants Darby to uphold his part of the agreement made between the two men. Percy understands that Darby...

Darby's Gazebo

case will result in Darby being required to disassemble, relocate and reassemble the gazebo on Percys property. Though spec...

Analysis and Recommendations for Bundy Asia Pacific

transferring technology from other parts the company, change the way in which management is taking place in order to embrace long-...

Product Operations Management and Services Operations Management

similar, where the idea of the selling the product was to satisfy the customer with the product in terms of quality and availabili...

Managerial Economics Questions

able to be increased more as the demand would not decrease proportionally but at a rate less than the increase. If there are even...

Costing Questions

where there is not at least a 25% mark up we can see what may need to be dropped. Figure 3 Profit compared to industry prices. ...

Marketing McDonalds

of franchising, with most new stores being built in locations where there is the ability to build a drive through as well as an re...

Hernandez/Buena Vista Social Club

Other" (Hernandez 63). Cooders own statements, as quoted by Hernandez, support this position. Another point made by Hernandez is...

Expansion Strategy Simulations

Another lesson was to take the long view in light of current and short-term needs. When conditions in Europe demanded that MM...

iTunes ; Will it Change the Marketing Tactics of Major Record Labels

position prior to the introduction of iTunes and the way it changes the music industry, Initially the ability to distribut...

Marketing for Massage Oil in the UAE

a higher quality product giving the appearance of value for money in the price, this will also help encourage retailers to stock t...

A Review of I Am Rene Espronceda de la Barca

A 5 page review of the short story that was included in the book And We Sold the Rain.The three mysteries presented by the author ...

John Gray's Men Are from Mars, Women Are from Venus A Practical Guide for Improving Communication and Getting What You Want in Your Relationship

whether "everything" needs to be "explained," Gray developed an interesting working premise: if you learn what the other side is ...

The Piano Lesson by August Wilson and its Fundamental Perspectives

In five pages this essay discusses the conflicting views of Berniece who wants to keep the treasured family heirloom the piano and...

Internet and Music Sales

In twelve pages the business of selling music on the Internet is examined in a consideration of competitive advantage and a compar...

Julian Barnes' Article on Proctor and Gamble

it will face both opportunities and risks. The risks relate to the possibility of another company duplicating the technology, maki...

Environmental Sensitive Growth Fund Marketing Case Study

unpredictable because it is a growth fund and the market has been rather volatile lately. Also, it embraces environmental products...

Comparison of John Donne and Christopher Marlowe

this?...(Marlowe 7). As this illustrates, Faustus is rationalizing his desire to elevate himself, to live as a god himself. Rat...

U.S., Taiwan, Advanced Weapons Sales

Peter Kien-hong Yu (2001) explains: "Relations between Taiwan and mainland China began to change substantially in August 1958, whe...

Ahab and Faustus, Deals with the Devil Seen in Melville and Marlowe

not know when to stop. Faustus is not happy with the knowledge he has obtained. He feels there is more. He is much like an addic...