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Essays 391 - 420

Powerful Radio and Television Advertising

contention presented above. These ads show how if you just buy Vehicle X you can have the excitement of the sea kayaker and the m...

Advertising Hershey Chocolate

a small volume of "old," classic recipes from early in the 20th century, updated to take advantage of electric ovens with thermost...

The Causal Relationship Between Advertising and an Evolution in Communication Style Among American Youth

at capturing the attention and the allegiance of African Americans. In many cases it is doing so through an incorporation of ebon...

Dieting

days and will lose between two and seven pounds. However, as soon as the client goes back to eating normally, all of the weight is...

British Telecom; Advertising So the Audience Understands the Message

of campaigns aimed at gaining the attention of the mass market, from the cartoon bird Buzby in the 1980s, the use of Maureen Lipma...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Controversies Associated with Advertising's Role

Advertising's role in making or breaking a business is the focus of this paper consisting of six pages. Six sources are cited in ...

Advertising and Creativity

impossible is now easy to achieve. Creativity, and changes in creative forces, is important to be recognized and understood. It i...

Promotion and Advertising

In this paper consisting of four pages the significance of promotion in advertising is discussed using the lessons learned by Levi...

Children and Advertising

buying habits are a part of growing up, however. That teenager from years ago who left home to live on their own without having l...

U.S. and Europe Pharmaceutical Advertising

In thirty pages this report considers European and American approaches to pharmaceutical advertising in an examination of similari...

The Oxymoron of Advertising Ethics?

presence of subliminals still raises the issue of mind control. Critics say that if software can subliminally encourage increased...

Advertising and Deception

In five pages recent cases involving deceptive advertising are considered in a discussion of unethical and deceptive advertising d...

Elective Cholecystectomy Stress Levels Study

In seventeen pages this research paper examines the effects preoperative education has on patients electing to undergo elective ga...

Nursing Burnout

In five pages burnout is defined with its causes and reduction strategies discused in terms of recent research and its impact on n...

Advertising and the Internet

to promote a product to capture the most return on the advertising dollar. In "Guerrilla Marketing: Secrets for Making Big Profit...

The Dark Side of Advertising in America

Since billions of dollars are at stake, you can bet that they are going to get it right. Kilbourne states that the average Americ...

Overview of Cholesterol and Serum Cholesterol Reduction

the artery, requiring that the heart work harder to move blood through it. As rocks on the bottom of a stream bed create turbulen...

The Twenty-First Century and Advertising

not known, but because things are not completely dismal, and there is a still a market for Gaps products, the turnaround could hop...

2 Industries and Ethical Standards

is Gatifloxacin." Before the doctor can order the medication, yet another screen pops up and tells the doctor that he needs to tak...

The Mass Media and the African American CultureAfrican American Culture in the Media: Ebonics and Advertising

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

Gender Roles and Advertising

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Opportunities and Threats of Coca Cola

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

Three Strikes Law in California

of those that opponents to the law point to as evidence its injustice. In 1995, Andrade was arrested for shoplifting $84 worth of ...

Consumer Decision Making and Advertising's Influence

an empty cereal box, the broken dishwasher, the expiring car lease, a bad hair day . . ." (Ephron, 1998, p. 14). In short, it isnt...

Variations According to Gender in Parenting Styles

play activity. The point is that both ways of relating to children are important for their overall development. This conception o...

Education Gender Inequities Proposal

male (NEA, 2001). That is a vast discrepancy and one children are certainly aware of. Recent studies have shown that teachers ten...

Infections of the Urinary Tract

This is significant to nursing because nurses have to learn to insert and remove the catheter from the patient which is sometimes ...

Pain Requirements of Cognitive-Impasired Nursing Home Residents

expressing his or her misery. Such caregivers may have experienced patients who are as likely to cry out, thrash around, or simply...