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Essays 91 - 120

Strategy for Southwest Airlines

paper recommends several strategies for the future, but the first recommendation is for change in Southwests mission statement. T...

Comparison of Leadership Styles Observed at RyanAir and McDonalds

and OLeary with a practical ole of making changes it is unsurprising he was unpopular and adopted an autocratic style of leadershi...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Strategy In Business

This 12 page paper is written in three parts. The first part looks at what is meant by strategy and planning in a business context...

10 Strategies for Adapting to Climate Change

ocean of carbon dioxide within the large credit remains. The equatorial waters are likely to be the most viable for iron fertilis...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

Starbucks; From Humble Origins to Global Phenomena

can be examined. 2. History The first coffee shop was opened in Pike Place Market in Seattle, however, as with many...

Hewlett Packard; Analysis and Strategic Plan

This 25 page paper looks at Hewlett Packard and its history, including the merger with Compaq, assesses the current position and t...

Arctic Mining Consultants - Case Study

in the staking, including the amount of brush the men encountered. Furthermore, they were being transported by helicopter to their...

Analysis and Strategy Recommendation for the American Red Cross

both small and large disasters. The organization has 35,000 employees and half a million volunteers organized throughout 700 chapt...

Foreign Language, Benefits of Learning

This paper pertains to the benefits of learning a foreign language, the future of this field and gap-testing strategies. Three pag...

The Strategies of Microsoft and Apple

This launch was successful and Apple started the grow, with Apple becoming the market leader and by the end of 1980 more than 100,...

Starbucks; Past, Present and Possible Future

new ideas; Schultz sees many new style espresso bars in the cosmopolitan capital of Milan and foresees a great potential in this ...

Bank of New York Company and Marketing

In seven pages the future marketing strategy of the Bank of New York Company, the oldest banking institution in the United States,...

Case Study on Boeing

In five pages Boeing since Alan Mulally was appointed President is evaluated in terms of currenct goal assessment, culture, SWOT a...

Uncertain Economy and the Future of Worldcom

the technology sector, particularly in high-tech, Internet-related companies, set investors on their collective ear. Few expected...

Overview of Intel

is a global brand name associated with computer processor chips. The company which was founded in 1968 now has an annual turnover ...

MRI and General Electric Medical Systems

MRI in fact does have the potential to revolutionize clinical practice through the offering of such a way and important hardware,...

Overview of Texaco

In eight pages this paper examines Texaco in a consideration of present and future strategies regarding the reduction of debt, div...

Sliders - A White Castle Case Study

has also become very diversified. Almost any hand-held food is found in the quick service restaurants, like chicken wings and chic...

Case Study on Texaco

In twelve pages the merger between Texaco and Chevron is analyzed in terms of how to develop future corporate attitudes and strate...

Future Planning While Maintaining Present Business

In five pages this paper examines how to keep a necessary balance between maintaining a present business while planning future org...

Avon's Direction Selection

In ten pages Avon's present business situation is assessed and a future strategy is proposed that includes an image upgrade and pr...

Financial Analysis of New York City's Tiffany and Company

on April 12, 1999 to stockholders of record on March 22, 1999. In January, the company reported that its worldwide net sales in t...

Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Rexall Sundown Management and Marketing

In eight pages this paper considers current and future growth outlooks for Rexall Sundown as management must ensure vision and exp...

Tasty Baking Decisions

In six pages Tasty Baking is examined in terms of its present strategies and future course when it faces competition from a large ...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

SWOT Analysis of Nike

In five pages this paper offers Nike future strategy recommendations based upon a SWOT analysis. Three sources are listed in the ...

Overview of Sara Lee

In six pages this paper considers questions regarding the Sara Lee Company's strategy, structure, and future outlook. Nine source...