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Essays 1141 - 1170

Marketing and Brand Management at JetBlue

Delta and Ted by United Airlines, both of which are now defunct (Maynard, 2008). In 2002 the airline flew its 5 millionth customer...

The SAS Internet Presence

seen as providing a quality design. Question 2 Overall the web site is well designed. However, there is one element this writer...

Airline Industry - Future Projections

in carrying out any analysis the conducting of meaningful research. This means that one cannot proceed in ones analysis purely fro...

The Future of Air Traffic Control - NextGen System

is rife with difficulties and setbacks, regardless of the economic status of the world economy at any given point. The dependence ...

Qantas in the Business Environment

firm allows for an assessment of the power dependencies (Hatch and Cunliffe, 2006). As an international airline Qantas has a wid...

Theory and Practice in Airline Fuel Hedging

one of these concepts represents a total image of the truth of theory. Rather, a synthetic view of theory developed from exploring...

How Should Tesco Develop their United Kingdom and United States Markets?

over the last decade with the increased international presence, with 5,380 stores and 492,714 employees in the group operations an...

Innovation Strategy as NEC and Acquisitions

That Cisco the paper is written in two parts. The first section looks at a case study of NEC and the development of a research and...

Strategic Decision Making for IMAX

as a result of the high level of immersion experience that cannot be felt in a traditional cinema, is likely to increase the deman...

Four Specific Questions in Military History

This 4 page paper addresses the questions regarding 1. Mao Zedong’s strategy for winning the Chinese revolutionary war? 2. How th...

Organizational Leadership - Wal-Mart

far better prices with its vendors than can other companies. They have also instituted many different innovations to reduce costs...

McDonalds in China

costs in each country. This was chosen as it was a product that was exactly the same in each country where it was sold as well as ...

H&M Hennes & Mauritz Ab - Analysis

Asia (Biesada 2006). About 100 designers are employed by H&M who work with more than 50 pattern designers (H&M 2006). The company ...

GE Strategy Plan

near Clemson, South Carolina takes its water from a local stream; uses it; treats it; and returns in cleaner than it found it. Ai...

The Cheapest Car in the World; The Case of Tata Motor's Nano

The idea of the car coming from Tata Motors may be seen as unsurprising considering the background and culture of the company. The...

Strategic Plan for Pedagogical Improvement

The powerful phrase teachers make the difference captures the key role that professional educators play in shaping the lives and f...

Analysis of ING’s Competitive Strategy

order to develop an understanding of their competitive advantages and the way in which those advantages have been gained and retai...

The Coop in Italy; Case Study on the Move to Discount Retailing

the quality is the right level, the Coop approach to screening beyond this. The first stage is a screening to ensure that the supp...

EuroDisney; A Case Study

be the country chosen, they had the climate and were already a strong tourist destination. The climate would make the all round ye...

Michael & Evans Houseboat Holidays

is excellent. * The company offers personal service. When a customer rents a houseboat, they receive personal instruction on how t...

MARKETING - ESSAY QUESTIONS

a New Era orientation. The value it creates for the customer is more than in the coffee cup, but rather, the ability for the custo...

The Smart Car in the US

market, it many ways it was ahead of its time, however the last few years have been much better, by August 2008 the sales levels w...

Diet Pepsi; Position, Research and New Marketing Campaign This

own brand colas, at the same, or a similar price to Coca Cola, which is aimed at supporting the idea that this is a premium produc...

EuroDisney Analysis

had begun to explore locations in Europe. Not only did the government sell Disney the land at a ridiculous price, it promised to e...

Rio Tinto

to the company and also gives them a much easier route to withdraw should then need to do so. Rio Tinto use their bargaining power...

Lutheran Refugee Services

n.d.). In 1939, the organization established a Welfare Department that included "an office for the rehabilitation and placement o...

Post 1992 Motorola

suddenly a downturn in semiconductor sales ("Motorola," 2000). Galvin cut staff and sold some company assets (2000). In 1998, wir...

Printing Industry in Australia

part of the economy. For the most part the structure is fragmented with a large number of printers remaining small to medium-sized...

Event Management;' The Live Aid Concert

television scenes. The concert was a follow up to a highly successful record that was released the previous Christmas with the tra...

UK Ice Cream Market Case Study

this time Unilever and Birds Eye Walls had effectively created almost monopoly condition in the CTN market (Brennan et al, 2003). ...