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Essays 421 - 450

Student Supplied Continental Case Study

themselves to the creation of a competitive advantage. To develop a strategy for the future the current weaknesses need to be re...

Target Corporation's Marketing Audit

be a part of the company; customers are made to know their value to the company. Investors appreciate Targets strong growth and p...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Strategic Planning at CC Industries

transfer of information between firms and the support of the relevant transactions, which is likely to include the need for online...

The Ethics of Marketing to Children

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

The Strategic Use of Human Resources

in order to ensure that they have the resources needed in the way that they undertake workforce planning (Hansen, 2008). These are...

Planning to Implement Strategic HRM at an Airline

market leader position for flights between the UK and Ireland. The company has archived this by careful strategic managem...

Chinese Market

it may be adapted so that it is suited to the market and will be attractive to the market. It is notable that GM had problems with...

Honda and Ford - SWOT Analyses

is shaken in the wake of recent bailouts and organizational reconfigurations, much about the landscape of auto development is chan...

Assessment and Strategy Recommendation for Lululemon Athletica

Lululemon Athletica has to make a strategic decision concerning the way that they will increase sales. The writer presents a situa...

Urban Outfitters

2008). Other stores opened in the interim, however. The company established its Free People wholesale division in 1984 and...

Hershey's; Strategic Analysis

firm has not diversified into some non confectionary food areas and the firm sells its goods in 90 countries (Hersheys, 2009). How...

Strategic Planning

socio-cultural factors, and technological factors (Marketing Teacher Ltd, 2009). One of the most commonly-used tools to analyze th...

MCDONALD'S AND PRODUCT MATRIX

kids (this is why the Ronald McDonald charities were set up, too) (Spurlock, 2005). Along those lines, McDonalds other ta...

To What Extent Can Decisions About Operations Really Be Strategic From The Firm's Point Of View?

For example, operations management may be able to help determine the right location for a factory, by looking at the available sit...

MALCOLM AND UCB: A COMPARISON

of their operations and activities. The two aspects that are considered with the Baldrige National Award, especially as they perta...

The Changing Role of Line Managers

shift in the way line management is viewed and utilized in terms of their management duties and responsibilities that reflects thi...

Developing a Communications Strategy for the American Red Cross

foundations for the way that the message should be communicated can be determined, along with channel choice, determination of any...

PLANNING, STRATEGY AND OPERATION

take a scenario in which were on a managing team of a home-improvement company. Weve been charged with launching a new company web...

The Problem of Alcohol Abuse - Impact in Abusers and Families

Alcohol poses a direct risk as a result of the physical impact it has on the body. The use of alcohol is often seen as a social ...

Strategic Analysis of Southwest Airlines

even if airlines are leased tends to be high (Belobaba et al, 2009). The high level of concentration and use of existing brands al...

The Problem of Avoiding Bankruptcy

In 2012 more than 40,000 businesses in the US filed for bankruptcy. While there is a great deal of literature supporting successf...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Science in the Media

a explain how and why this is bad for the environment, including the problem of molecules which take many decades to break down, a...

After-School Program Grant Case

This case focuses on one professional who is applying for a grant to expand his after-school. He wants to hire a friend as program...

Medical University Plan

This essay presents parts of a strategic plan for a medical university and explains why strategic planning is important. The essay...

Computer Vulnerabilities in the Energy Industry

Cyber security is an important issue within the energy sector. The Stuxnet targeting of Iranian nuclear facilities demonstrated th...

How to Think Strategically

This essay focuses on the fact that strategic thinking is required before making organizational changes. The paper explains differ...

U.S. and Russia Issue Comparison

In five pages this paper contrasts and compares the U.S. and Russia in terms of such issues as life quality for citizens, health c...

Supplement and Steroid Use Issues and Comparisons

to be significantly lower than that of college and professional athletes, the prevalence is still high and is has been demonstrate...