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relentlessly targeted Southwest in demarketing efforts, Southwest not only continued to exist. Eventually, it surpassed all of th...

near downtown Dallas (Hoovers Company Profiles, 2003). Because the airline operated from capital of Field, Southwest adopte...

any of these deals simply because they didnt fly at the time the deals were made (Irving, 2003). After fighting many legal battle...

-- its drinks were "love potions," while peanuts were considered "love bites" (Hoovers Company Profiles, 2003). But when Dallas/Fo...

experiencing the economic downturns like other businesses are these days, its still considered a company worth working for, and on...

for the Dallas-based airlines. As a direct result, not only are his passengers happy to fly his airline, but his "passionate, ded...

if the employees are happy and content, that happiness and contentment will trickle down to the customers. This is in direct contr...

(and still knows) how to keep their employees happy. Rather than focusing on customer service, SWAs motto is employee first. The b...

In five pages this paper examines how Southwest Airlines can be finely tweaked for the future while retaining its competitive ad...

In five pages this paper presents a corporate history and financial analysis of Southwest Airlines that includes market ratios. S...

be able to contact the company easily, to be given correct information and support and paid commission. * Other airport users will...

background information and applying a number of theories to explain the way in which the industry operates. This will be useful in...

use of a single size aircraft where it is possible to easily substitute one aircraft for another is there are operating issues. ...

at employees or offer a tangible reward at the end of a given year (typically some kind of catalogue from which employees can choo...

move forward it is necessary to look at the company and its position. A useful approach is the resource based view (RBV). With...

out to the target audience is important, and SWA has relied on a variety of creative ways in which this is done. It advertises a g...

in the months following the 9/11 terrorist attacks, for example, people forsook air travel and focused on vacations and travel tha...

In eleven pages this paper examines the CEO's company role in an overview that includes discussion of late Coca Cola CEO Roberto G...

In twenty pages this research paper discusses management practices as they pertain to nursing homes in a consideration of ideologi...

In six pages this research ethics discusses 'good guys' Weyerhauser, Southwest Airlines, and Mary Kay Cosmetics and 'scoundrels' C...

In seven pages the importance of ethics in business are considered and ways in which it does not have to be compromised in the nam...

In fifteen pages this paper examines how Southwest Airlines undertakes pilot selection in a consideration of its company culture a...

factors for the inherent successes and/or intrinsic failures of each airline shall be examined. Clearly, neither ValuJets short...

In seven pages this research paper discusses how human resource policies are influenced by management in a consideration of entrep...

In eleven pages this research paper examines Southwest Airlines in an overview that includes corporate history, management philoso...

In five pages Vroom's model of expectancy is applied to Southwest Airlines in a discussion of its successful employee motivation. ...

socks and stockings, they have delivered the pre-flight safety information to a rap beat. One pilot reportedly told passengers, "...

in finding leaders are exemplified in Mr. Weldons history with the company. He joined Johnson & Johnson in 1971 as a sales repres...

demand for the services may increase if they are demanded, but at the very least there is no economic pressure on consumers to red...

delivering good service, such as the Time 2008 Friendliest Airline award, and Forbes 2008 award for being the most reliable US air...