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Essays 61 - 90

Analyzing Swatch Watches' Success

sold over ten million of the "technologically advanced" and most importantly, stylish watches throughout the world between 1984 an...

An Analysis of Avon

and its effectiveness was declining during the late 1990s (at least in the United States) as consumers became more sophisticated. ...

Harley Davidson Motor Company Case Study

cut and quality fell, but in the moves made after improve the company, this was increased once again. The image is such as streng...

Analysis of Allied Irish Bank

undertaken a strategy operating within niche markets on a regional basis; an effective way of using the differentiation to add val...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

Case Study of Collections and Credit

A hypothetical case study consisting of twenty pages examines how to initiate collection practice changes for the sake of improvem...

Information Technology of CompuNet

In eleven pages this extensive case study focuses upon the technology reliance of CompuNet that includes a SWOT analysis, internal...

Case Study of R.H. Macy's

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

SWOT Analysis of Steamboat Ski and Resort Corporation

In eight pages a SWOT analysis of a Harvard Business School case study on Steamboat Ski and Resort examines the company's strateg...

Student Supplied Change Management Case Study

control over the manufacturing process. The location of the company with the production facilities near London airport may also be...

Brewery Group Denmark and the News Corporation Strategic Case Studies

held is one that is very viable, with the global media network with the potential of acting as a single supplier for global advert...

Strategic Alliances and a TNC Case Study

information to be placed in a single easy to read report and has an immediate comparison with past performance. This allows for gr...

Student Case Study on Dentyl pH and Fresh Breath

2003). The company with the largest market share is GlaxoSmithKline Plc who claim nearly 29% of the market, Colgate-Palmolive ar...

Student Submitted Case Study on the Jim Thompson Thai Silk Company

argued that there are only two forms of competitive advantage, that of cost advantage, where a company can produce goods at a much...

Ethics and Business Case Study Evaluation

policy that went to being kind and fair to their staff? In fact, in the case study it is noted that some staff hired turned down p...

Case Study of Eastman Kodak

$3 billion in the next three years acquiring and investing in digital technologies (Perlisky, 2003). George Eastman founded...

The Development of Frito-Lay's Sunchip Snack Line

first step is to conduct a SWOT analysis of the product. 2. SWOT Analysis. A SWOT analysis looks at the strengths weaknesses o...

SWOT Analysis of BMW

at the same time different plants have been established to gain economies from different areas, such as seen with the plant in Sou...

Case Study of Guajilote Cooperative

to use a resource that is increasing in value. There are few supplies of mahogany due to its rarity. This is a legitimate source t...

Lawn Product Case Study Marketing Analysis

is rare and something that no one would worry about anyway. In any event, in order to evaluate the concept of marketing and just ...

Bubbles and Doughit Case Study Analysis

the public eye or not. In fact, the way a company is perceived by the public, whether true or not can determine whether it is suc...

Case Study Analysis of Saturn

unique in that it involved marketing and advertising agencies from its inception. The company was successful but faced many challe...

SWOT Analysis of Mercury International Ltd.

fourth quarter of 2004. * Some product lines-such as insoles and apparel-have underperformed. This is troubling and may be indicat...

Strategic Decision Making at IBM Global Services

return due to the standard of the service. Weaknesses Attracting specialist staff in an industry that may have some staff ...

Communication Strategy Development

also be disaffected if they have not got on, demotivated and may also be set in their ways, an attitude which can spread to other ...

Case Study Analysis of Perdue Farms, Inc.

a mission and a vision. It knows where it is headed as it has clearly defined goals. * Frank Perdue is a recognizable face. * This...

A SWOT Analysis and Case Study of Eli Lilly and Co.

"laid the foundation for the Lilly tradition" of concentrating first on the quality of existing products and only then expanding t...

New Supermarket Product Line Developed

of the market, compared to Sainsburys 15.8% and Tescos 22.5% in October 2002 (Harrington, 2002). However, out of these top three i...

Analysis of Disney's Strategic Management

described by Ansoff who designed a very formalized and complicated process for the elaboration of strategic plans; and 3.) the pos...

Amnesty International

views of the members and to balance and the 500 member council would meet every two years to discuss issues concerning the views, ...