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Essays 331 - 360

Marketing Case Study of Lancôme

In five pages this paper answers student posed questions pertaining to Lancôme in a consideration of decision making, sales ...

Kodak in the Competitive Environment

complementary services such as the internet, which empowers consumers. Looking at Porters Five Forces model the threat from comp...

Overview of Merck and Company

In ten pages this report examines a pharmaceutical corporate giant in a discussion of sales, financial performance, change, opport...

Australian Tax Questions

In twelve pages this paper answers student posed Australian tax questions that include changes to the Capital Gains Tax, Goods and...

Marketing of the Discovery by Land Rover North America

Land Rover Discovery. The Discovery has been adapted to the US market, the brand role is similar to the Range Rover, but scourin...

Projecting Required Working Capital

the sales and profits. However, it is also likely that the firm will need to be able to support an increase in the working capital...

Problems and Similar Cases for the Best Snack Case

separately so that there is the ability for each to be managed in the way most suited to the markets that it will service, for exa...

End State Vision and Strategy for Best Snacks

be paid to the relevant areas by the management of each division and enhance profits (Mintzberg et al, 2008) The second alterativ...

Assessment of BabyCare

have a track record, making it easy to assess the returns that may be expected. However, it is well known that past performance is...

The Influence of Interest Rates on Big Drive Auto

price will increase demand and revenue there may be some benefit to cutting prices fr Big Drive Auto. 2. Identify how interest ra...

Inventory Management Problems at Hewlett Packard

the assumption that there is a continuing trend and that the pattern will stay the same. This is a method that is very good for us...

Responsibilities of a Sales Manager

In three pages this paper examines a sales manager's responsibilities. Two sources are cited in the bibliography....

Responsibilities of Mid Level Retail Sales Managers

In three pages this paper discusses the skills necessary and the responsibilities of mid level retail sales management personnel. ...

Retail Sales and the Economy

In three pages statistics are analyzed to determine how retail sales are influenced by the economy. Three sources are cited in th...

Predicting Company Profits Economic Model Development

In six pages predicting a company's profits through a regression model development that cross references assets and sales is discu...

Oveview of Global Distribution Systems

In five pages GDS is examined in terms of Internet distribution and international instruments of sales and marketing in a consider...

Uniform Code Value, European Law, Contract Law, and the 'Battle of the Forms'

In 28 pages the impact of globalization on twenty first century European contract law is assessed in a paper trail that covers amo...

Sales Forecasting and Proctor and Gamble

In five pages this paper considers the various approaches P and G might take to forecast sales with graphs and charts included. F...

Electronic Commerce and Its Future Promise

and security. In other words, as nonusers begin using the Web to shop, they will be a more conservative group than current users. ...

Global Logistics Network and Competitive Advantage

in the use of the Internet and on-line services by the average American worker. What the typical business network system has done...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Analysis of a Newsweek November 27, 2000 Print Advertisement

and choose to visit a marketing consultant, you may be sure that for "x" amount of dollars, he/she will find a way to sell it for ...

An Analysis of Coffee's Popularity

In a paper consisting of 5 pages the methods of advertising campaigns and marketing strategies and their impact upon public's perc...

Overview of the US Ice Cream Market

In fourteen pages the US ice cream market is examined in an analysis of statistics, sales, segmentation, market influences and bar...

Personal Selling and the Impersonal Sales Evolution

In nine pages this paper assesses the continued value of personal selling in an era where the impersonal sales on the Internet gro...

B2B and B2C Electronic Commerce

In six pages business to commerce and business to business types of electronic commerce are discussed with sales data and manageme...

Sales Promotions and PR

In eight pages this paper discusses the sales promotions shifts to public relations. Twenty one sources are cited in the bibliogr...

Russia Sales and IBM

In six pages this paper answers questions having to do with IBM's sale of a super computer and 16 computer work stations to a nucl...

Individual College Athlete Marketing

In five pages this paper examines the definition of amateur status by the NCAA in a consideration of how individual college are ma...

Legalization of Marijuana for Medical Purposes

In six pages this paper supports the legalization of marijuana sale by prescription in the U.S. for serious medical conditions wit...