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YOU WERE LOOKING FOR :Satisfaction Guaranteed The Making of the American Mass Market by Susan Strasser

Essays 121 - 150

The Symbiotic Benefits of Mass Market Eco-Tourism

and Montuori divide environmental approaches into two main categories. The dominant paradigm being anthropocentrism; A dualistic v...

Marketing and Communication in the Future

In 5 pages this paper examines mass media, large group, and small group communication in a consideration of how businesses of the ...

Toys 'R' Us' Marketing Techniques

the companys business."8 Plans included: a major redesign for the existing toy stores; buying the companys largest competitor in...

Death in Venice by Thomas Mann

In nine pages this paper analyzes Death in Venice by Thomas Mann from a mass market perspective. There are 6 sources cited in the...

An Examination of Nozick and Rawls Theories

In this paper of five pages the free market entitlement theory of Nozick's is compared and contrasted with John Rawls' notion that...

The Persian Gulf War and U.S. Involvement

This 7 page paper outlines the factors behind the Persian Gulf War and the U.S. military strategy during the conflict. The writer ...

Protection Offered by the Constitution

Few rights protected in the U.S. Constitution are harder to define and agree on than the right to free speech. This paper focuses ...

A Look at Civil War Black Soldiers and Sailors

slaves played a role during the Civil War in eventually seeing freedom is as follows: "By running from masters to become contraban...

F. Scott Fitzgerald's The Great Gatsby and the Character of Jay Gatsby

and honor were really worth possessing. The Great Gatsby In first discussing Fitzgeralds story we look at the man who is Gats...

Bribery in International Business

to extortion. The payment to hope help speed the transfer of the goods during transportation may be seen as location. This is hel...

Du Bois & Washington on Education

times, Washington endeavored to alleviate the fears of the white majority by emphasizing that black people were not a threat to th...

The Great Gatsby: Summing Us Up

less than legal involvement. But, for the most part that did not matter, for the premise of the book, in relationship to acceptabl...

American Literature

little concern for the development, the past, of the relationships that play a very important part in the stories. One could well ...

Expanding SunPower to Brazil and United Arab Emirates

potential new markets. Two markets which have been identified as potentially viable are Brazil and the United Arab Emirates. The f...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

The Success of Emirates Airline

offering a range of travel services ands other complimentary services, which helps to support the sale of airline tickets as well ...

Should Aboca Enter the US Market?

in Italy, with the creation of the new Herbe Salute retail concept. The breakeven point for this project is $350,000 per annum, an...

Case Study of Easy Weddings

entire supply chain directly and indirectly and encompasses the time before and after the sale (Chaffey, 2007). The Easy Wedding s...

Marketing and The Importance of the Decision-Making Process

current downturn in the stock market, people are changing all of their habits. They may be less inclined to make decisions about l...

UK Ice Cream Market Case Study

this time Unilever and Birds Eye Walls had effectively created almost monopoly condition in the CTN market (Brennan et al, 2003). ...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

CleaverTech Marketing Simulation Case

large amount of inventory which is tying up a large amount of capital Accord course of problems moving into the next period. The c...

The Smart Car in the US

market, it many ways it was ahead of its time, however the last few years have been much better, by August 2008 the sales levels w...

Coca-Cola Marketing Issues

not meeting todays consumer demands for healthier beverages and more environmentally-friendly products. Foust (2005) reported that...

AT&T Employee Satisfaction

They aggressively walked away from us. They couldnt wait to get away from us" (Richman, 2004). As AT&T realized it could not win,...

China and IKEA

such the company may also look at increasing the number of the potential target market visitors that they can get to visit the sto...

Cima Marketing Case Study

has only a small level of growth and the increase in competition is making growth difficult. The market for the weekender products...

BRL Hardy Case Study

in which these issues should be resolved. The clash between Davies and Carson goes back to the time the companies merged, Carson w...