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Essays 241 - 270

Student Provided Case Study on Pfizer's Marketing

their herd. This is also where there may be different values. We have seen with the larger business there is a desire to control t...

A Case Study in Market Research

the identification assessment of potential target markets and preliminary data, qualitative research may be undertaken with a smal...

Plan to Increase Business for Dubai Internet City

free economic zone under the concept of clustering, allowing films of a similar nature in the same or similar industries in the sa...

Analyzing Method's Industry

Method at present, but as the case notes, in 2006 Methods "total annual sales were approximately 10% of Procter & Gambles sales in...

The Ritz-Carlton

to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...

Supply Chain and Operations Management Questions

user. Firms may compete using logistics in order to gain a competitive advantage. Effective supply chain management can help to cr...

Project Presentation on a Distance Learning Program

the outline of the presentation itself is: * Opening: Speaker introduces self, affiliation, and objective for meeting/presentation...

Industry Segmentation

with the values they attach to making purchases and the access or utility they have in relation to that market. Airlines If we lo...

An Alcoholism Overview

and forgetful. It can be a very serious problem for the elderly who are often on a smorgasbord of necessary pills to treat a varie...

UK Supermarket Sector and Consumer Segmentation Value

The use of demographics look at the physical characteristics of the market and can be used to break down the population into small...

The Appeal Industry

This 10 page paper examines the influences on the apparel industry in the United States. The paper starts by looking at the genera...

OpEd: Right of Refusal

on some theological idea that only God can end life. We wouldnt allow a dog or cat to suffer; why then do we force humans to do so...

Hotel Case Study

the hotel. However, it may be argues that the positioning may not be the best positioning for the hotel. Looking at the...

Marketing Audit for an SME

model takes the model for the environment from the US market, using styles and refresh images so that a good product can be combin...

Ready Meals Market in the UK

was worth ?3.5 billion in 2005 (Bradeley, 2006). The market can be divided into different segments, the main segment is that of ch...

Passenger and Cargo Flights; Which are the Safest?

up. In 2005 the aviation industry passenger and cargo was worth US $98.1 billion, of this 83.9% was the passenger industry and th...

Strategy for Oliver's Market

the addition of a small warehouse in 2004 and remodeling of the original Cotati store in 2005. Also in 2005, Olivers Market was n...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Argument: Illegal Immigration Has a Negative Effect on the U.S. Economy

and its easy to blame immigrants for lack of work-though they take the jobs most Americans dont want. Still, there is a profound s...

Mentally-Ill Homeless/Mexican-American Women

of child care (Rosenheck, Bassuk and Salomon, 2003). Homeless women and men are more likely to have a history of mental illness th...

The African American Student Population and Urban Educational Policy

this country. The Problem With African American Education in America First, it is important to recognize that in fact th...

Make up and Vulnerabilities of the Energy Infrastructure

The energy infrastructure is made up of three sectors; gas, electric, and oil. The infrastructure of each segment is assessed and ...

Dollar Stores

This essay discuses two of the stores that are in the 'dollar' store retailing segment - Dollar General and Dollar Tree. A brief d...

AcuScan and 'Operation Optimize'

merit because the success of the company depends on continued growth of sales revenues, but the manner in which it is presented ca...

United Kingdom's Market for Men's Fragrances

fragrances making up 70% of the market this was the focus of development, 26 new mens fragrance brands were released in 1998 (Mark...

Worldwide Trend of Genocide

the mass murders that marked Stalins regime (Naimark, 2005). Within genocide studies, the actions, reactions and motivations of ...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Marketing Case Study of Best Buy Internet Advertising

there is in the center of the site an ad that says "keeping cool in the summer is possible" ("Best Buy," 2005). Next to it is a re...

Wilkerson Smokers' Microeconomic Effects

a large retailer. Introduction Wilkerson Smokers is a two-location manufacturer of barbecue smokers. Similar to grills in ...