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Essays 31 - 60

Advertising and Morality

Kanner, PhD, the extent to which advertisers go to draw in the young, impressionable target market is becoming more and more infil...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Advertising Costs

In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Social Phobias Development

In ten pages a research proposal overview upon the effects of self monitoring and self esteem in social phobia development is pres...

Content of Web Pages and Electronic Commerce Regulations

In eleven pages this paper discusses electronic commerce and the problems that can result due to the content of web pages with nat...

U.S. Supreme Court and the Banking and Credit Union Conflict

In six pages the evolution of this conflict and issues including regulation and self interest are discussed. Five sources are cit...

Tobacco Regulations, Are They Enough?

This paper concerns the health risk associated with use of tobacco products and asserts that tobacco regulation is adequate at thi...

A Learning Activity and 3 Theoretical Applications

warm-blooded mammals that bear life young and most are insect-eaters (Krantz and Barrow, 2003). Considering the many misconception...

Self-Regulation Within the Liquor Industry

out above its competitors. There is no law in the land that can prohibit advertisers from portraying their products in the most a...

Effects of Child Abuse/Study Summary

various measures, the first step that the researchers took was to compare maltreatment items that were administered in the lab ses...

The Advertising Of Tobacco, Alcohol And Fast Food: Social Manipulation

Amidst this overwhelming presence of the fast food mentality sprung a new concept of socialization that crept up within the recent...

Girls, Women, and the Impact of the Media

more than provide a reflection of the times, or to subconsciously inform women and girls about their roles. In many cases, the med...

Psychological Advertising: Offensive Content and the Impact on Self-Esteem

self to ideal image in ads F. Offensive stereotyped images of gender in foreign publications G. Differences in male and female re...

Self-Esteem and the Impact of Advertising

In a paper of eight pages, the writer looks at advertising and its impact on women's self-esteem. The view that advertisers target...

Research Addendum for KFpsy010.doc

psychological effect upon the women (Hogg & Fragou, 2003). However, women engage in social comparison for a variety of different r...

Approaches to the Reduction of Teen Pregnancies

In five pages this paper discusses teen pregnancies and how to reduce them with topics including advertising, classes in parenting...

Self Awareness Importance in PR Campaigns and Advertising

In five pages the pros and cons of this observation 'Self awareness and co orientation by members of a public are necessary condit...

Anne Moody's 'Coming of Age in Mississippi'

This is a 5 page book review in which the author relates her own upbringing which is in sharp contrast to most members of American...

Adult Learning Theories, An Article Summary/Chen

This article summary describes a study, Chen (2014), which pertains to nontraditional adult students and the application of adult ...

Jean M. Twenge, Generation Me

This book review pertains to Jean M. Twenge's text Generation Me, which is a study of the differences between the attitudes and se...

Boghossian and Tyler Burge on Self Knowledg

In five pages this paper examines how self knowledge is represented in Content and Self Knowledge by Boghossian and Memory and Sel...

Antitrust Issues and Internet Explorer of Microsoft

In five pages this paper examines the Department of Justice's antitrust case against Microsoft and issues regarding the Internet E...

Judaism in the Works of Franz Kafka

In five pages the ways in which Judaism ins represented in Franz Kafka's works are examined with an emphasis upon his story 'Metam...

Organized Crime Syndicates and Commercial Burglaries

but commercial burglaries are up (Star Tribune 02B). For many reasons, burglars find commercial establishments a better target th...

Self Presentation and Self Image

Social interaction can only be perceived in...

Greensboro Sit-Ins

turned into many as the protest continued for almost 6 months.5 In addition, it sparked many other protests throughout the South a...

Homeland Security, INS and Epidemiology

problems, but refugees are perhaps most at risk, since many of them "come from areas where disease control, diagnosis and treatmen...